Senior Performance Marketer - Remote

Sprinto

Bengaluru

Remote

INR 1,051,709 - 1,577,563

Full time

14 days+

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Benefits offered by this job

Remote First Policy

5 Days Working With FLEXI Hours

Group Medical Insurance (Parents, Spouse, Children)

Company Sponsored Device

Education Reimbursement Policy

Job summary

Sprinto is looking for a Senior Performance Marketer in Bengaluru to lead customer acquisition and revenue growth through strategic paid marketing campaigns. This role involves executing digital marketing strategies across platforms like Google Ads and LinkedIn, optimizing for customer engagement and alignment with business objectives.

Qualifications

3 to 8 years of performance marketing experience, preferably in SaaS.
Experience managing B2B SaaS campaigns with significant monthly ad spend.
Proven experience in optimizing large-scale paid campaigns.

Responsibilities

Develop and execute paid marketing strategies across various platforms.
Optimize campaigns for efficiency and alignment with business goals.
Leverage data analytics to track and improve campaign performance.

Skills

Analytical skills

Campaign optimization

Data analytics

A/B testing

Tools

Google Analytics

Google Tag Manager

Job description

Direct message the job poster from Sprinto

Connecting People to Careers | Head of Talent Acquisition @Sprinto

Sprinto is a leading platform that automates information security compliance. By raising the bar on information security, Sprinto ensures compliance, healthy operational practices, and the ability for businesses to grow and scale with unwavering confidence. We are a team of 200+ employees & helping 1000+ Customers across 75+ Countries. We are funded by top investment partners Accel, ELEVATION & Blume Ventures and have raised 32 Million USD in funding, including our latest Series B round.

The Role

As a Senior Performance Marketer, you will drive customer acquisition, brand visibility, and revenue growth through strategic paid marketing campaigns. Your role will focus on executing, optimizing, and scaling paid media efforts across multiple digital channels, ensuring high ROI and alignment with business goals

Responsibilities

Develop and execute performance-driven paid marketing strategies across Google Ads, LinkedIn, Facebook, and other relevant platforms.
Optimize campaigns for maximum efficiency, balancing cost per acquisition (CPA) and return on ad spend (ROAS).
Leverage data analytics to track, measure, and report campaign performance, identifying opportunities for improvement
Conduct A/B testing on ad creatives, landing pages, and targeting strategies
Collaborate with the content, design, and sales teams to align messaging and optimize conversion funnels
Stay updated on industry trends, competitor strategies, and new ad platform features to maintain a competitive edge
Manage budgets effectively, ensuring optimal allocation of spend across channels
Develop and implement remarketing and audience segmentation strategies for improved engagement and conversions
Work closely with external agencies and partners to execute and scale campaigns effectively

Requirements

Require 3 to 8 years of performance marketing experience, preferably in SaaS domain
Built, run and optimized B2B SaaS campaigns for a minimum monthly ad spend of USD 50K-100k primarily for North America market
Proven experience managing large-scale paid campaigns on Google, Meta, LinkedIn, and other paid media channels
Expertise in campaign setup, bid management, audience targeting, and ad optimization
Strong analytical skills with proficiency in tools like Google Analytics, Google Tag Manager, and marketing attribution models
Experience with A/B testing, conversion rate optimization (CRO), and funnel optimization. ATS_Sprinto

Benefits