Senior Manager - Marketing

Godrej Foods; Mumbai, Navi Mumbai; On-site; INR 2,500,000 - 4,000,000; Full time

Benefits offered by this job

Flexible work options

Remote working

Comprehensive health insurance plans

Job summary

Godrej Foods Limited in Mumbai, Maharashtra, India, seeks a Senior Manager Marketing for its Godrej Real Good brand to lead digital-first branding and growth. The role partners with sales to accelerate visibility, discoverability and sales, while driving consumer-centric strategies and impactful campaigns.

You will oversee digital marketing, content strategy and performance marketing, leveraging consumer insights and cross-functional collaboration to build a strong, modern brand in the Indian

Qualifications

• 3+ years of experience as Sr Brand Manager or digital marketing manager
• Experience identifying target audiences and devising campaigns
• Strong experience in digital marketing and online brand building
• Experience with Q commerce or e-commerce platforms is preferred

Responsibilities

• Lead digital first brand building and marketing across platforms, including performance, content, and influencer marketing
• Develop brand strategy grounded in consumer insights and drive category growth
• Translate strategy into go-to-market plans, campaigns and creative execution
• Partner with sales, especially Q commerce, to drive business growth on digital shelves
• Track performance and optimise campaigns using data and ROI KPIs
• Monitor market trends and drive new product launches in market
• Align cross functional teams to deliver brand priorities and execution

Skills

Digital marketing

Performance marketing

Content strategy

Data analytics

Cross-functional leadership

Stakeholder management

Education

Degree in marketing, business, or related field

Job description

Senior Manager Marketing - Godrej Real Good

Godrej Foods Limited

Mumbai, Maharashtra, India

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Job Type: Permanent, Full-time

Function: Marketing

Business: Godrej Foods Limited

Location: Mumbai, Maharashtra, India

About Godrej Industries Group (GIG)

At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries.

https://www.godrejindustries.com/

About Godrej Foods Limited

Godrej Foods Limited (formerly Godrej Tyson Foods) is a wholly owned subsidiary of Godrej Agrovet Limited, offering great-tasting, safe, and affordable protein products through favourites like Real Good Chicken and Yummiez. We cater to India’s expanding food industry, QSRs and modern retailers with innovative, locally tailored solutions. Our Yummiez range, known as Ghar Ka Fast Food, features over 50 frozen vegetarian and non-vegetarian ready-to-cook products that are tastier, healthier and easy to prepare at home. Using IQF freezing technology to preserve freshness and nutrition, our diverse portfolio includes Nuggets, Burger Patties, Salami, Sausages, Paneer Pops, Crispy Fried Chicken, Kebabs, Sweet Corn, Green Peas and Heat and Eat Tikkas.

About the role

As a Category Lead - Godrej Real Good, you will drive brand strategy and business growth by building a strong, consumer first brand in a digitally led environment. This role requires a sharp understanding of consumer behaviour, strong digital marketing capabilities, and close collaboration with sales team to accelerate both brand visibility, discoverability and sales.

Key Responsibilities

• Lead digital first brand building and marketing across platforms, including performance, content, and influencer marketing
• Develop brand strategy grounded in consumer insights, identifying unmet needs and driving category growth
• Translate strategy into strong go to market plans, campaigns, and creative execution
• Partner closely with sales, especially Q commerce, to drive business growth and win on digital shelves
• Track performance and optimise campaigns using data, focusing on key digital KPIs and ROI
• Monitor market trends, competition, and drive new product launches in market
• Align cross functional teams to deliver against brand priorities and execution

Who are we looking for?

Education

• Degree in marketing, business, or a related field.

Experience

• Proven working experience of 3+ years as a Sr Brand Manager, Digital marketing manager, preferably in food industry
• Experience in identifying target audiences and devising effective campaigns.
• Strong experience in digital marketing and online brand building
• Experience working with or driving business through Q commerce or e commerce platforms is preferred

Skills

• Strong understanding of digital ecosystems, performance marketing, and content strategy
• Ability to translate consumer insights into impactful brand and business strategies
• Data driven mindset with strong analytical capabilities
• Proven ability to lead cross functional teams and manage stakeholders

What’s in it for you?

Be an equal parent

Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners

• 6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers
• 2 months paid leave for secondary caregivers
• Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel

No place for discrimination at Godrej

• Gender-neutral anti-harassment policy
• Same sex partner benefits at par with married spouses
• Coverage for gender reassignment surgery and hormone replacement therapy
• Community partnerships and advocacy
• Persons with Disability (PwD) care

We are selfish about your wellness

• Comprehensive health insurance plans, as well as accident coverage for you and your family, with top-up options
• Elder care for those who might need to extend support to senior family members
• Preventative healthcare support
• Outpatient Department (OPD) coverage, including vaccinations, dental, vision, etc.
• Uncapped sick leave
• Flexible work options, including remote working and part-time work
• Mental wellness and self-care programmes, resources and counselling

Celebrating wins, the Godrej Way

• Structured recognition platforms for individual, team and business-level achievements
• Digital and offline instant recognition platforms.

An inclusive Godrej

Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And has been for over a century. It’s not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you.

We take pride in being an equal opportunities employer. We recognise merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members.

We look forward to meeting you.