Senior Manager - Digital Products & Solutions

HDFC Life; Mumbai; On-site; INR 1,800,000 - 2,800,000; Full time

Job summary

HDFC Life is seeking a dynamic professional with 6–8 years of experience to lead and implement innovative sales strategies. You will enable sales channels, oversee mobility app projects, and ensure UI/UX alignment with business needs.

The role focuses on improving field sales experience, adopting new tools, and delivering end-to-end lifecycle management with BRD discussions and testing. You will collaborate with IT teams, vendors, and channel SPOCs to drive change, gather stakeholder feedback,

Qualifications

• 6 to 8 years of experience in Life Insurance or BFSI sales roles.
• Experience with mobility projects and digital sales tools.
• Strong communication and stakeholder management abilities.
• Ability to design BRD, discuss requirements, and propose IT solutions.
• Self-motivated, proactive and organized mindset.

Responsibilities

• Support development of new sales-facing web and mobile apps with innovative ideas.
• Ensure UI/UX alignment with business needs via the vendor.
• Drive adoption of new applications across field sales and partners.
• Collect structured feedback from stakeholders and field staff.
• Analyze feedback and improve tools to enhance partner and distributor experience.
• Oversee end-to-end project lifecycle: BRD, requirements, and solutioning with IT teams.
• Design test scenarios and ensure timely Go-Live with quality testing and training.
• Support enterprise-level platform changes and ongoing enhancements.

Skills

Mobility projects

UI/UX design

Stakeholder management

Requirement gathering

Go-live readiness

Testing

Job description

As one of the largest and most respected private life insurance players in India, HDFC Life requires dynamic young talent who can visualize and implement innovative sales strategies. The incumbent will be part of the core team that dynamically analyses the ever changing business landscapes and identifies levers that steer sales team to consistently align to the overall organizational strategy.

The incumbent is expected to enable sales channels to align with the organizational objective of innovation, deliver unique customer experience, sales efficiency & cost effectiveness.

The role's primary deliverables will be:

• Support the development of the new Sales facing applications (web and mobile apps) in the organization by bringing in new ideas, innovation, efficiency in the process for the defined streams
• Ensuring that the UI/UX is designed by the vendor as per the business needs and bring efficiency to the overall process
• Drive usage and adoption of the newly developed web and mobility applications in the field sales and enhancing the Distributor and internal partner satisfaction by closely working with Channel SPOCs following a structured Change management Plan
• Implement process to solicit structured feedback from stakeholders and field (partner, channel, field sales) around the "on ground sales experience"
• Understand the current feedback of the tools, the pain point for sales/partners/distributors and device a strategy to continually improve their experience
• Support partner/sales feedback modules for consistent development to the mobility, on-boarding & integration developments.
• Will be responsible for end-to-end Project lifecycle activities like - preparing BRD, Requirement discussions and Solutioning with channel stakeholders, IT teams within defined timelines
• Designing the test scenarios, conducting and getting the testing done within timelines for a successful Go live
• Should ensure quality testing , functional testing and proper user training and manage critical issues that may come up post launch
• Will be supporting the team for other enterprise level changes / enhancements on the platform
• Ensure continual engagement and hand holding of partners and front line sales force
• Market research & competition analysis to ensure continuous development to stay ahead

Candidate Requirements:

• Experience: 6 to 8 yrs
• Industry: Life Insurance
• Understanding of the BFSI industry- Sales function.
• Innovation, creative thinking, decision making, customer centricity, good oral and written communication skills
• Must have worked on one or more Mobility projects
• Should be Self motivated, pro-active and organized