Senior Faculty- Marketing

Mywestford; India; On-site; INR 1,800,000 - 2,400,000; Full time

Job summary

Mywestford in India invites a doctoral-qualified marketing educator to deliver engaging online lectures, webinars, and workshops for undergraduate and postgraduate programmes. You will design content, assessments, case studies, and digital materials aligned with international standards, using LMS and video conferencing tools to create interactive virtual learning experiences.

The role requires research activity, curriculum development, accreditation support, and collaboration with global teams;

Qualifications

• Doctoral degree in Marketing, Business Administration (Marketing), or related field.
• Minimum of 5 years of teaching and/or industry experience in marketing or related disciplines.
• Experience teaching undergraduate and postgraduate programmes in online or blended formats.
• Experience in curriculum development, programme review, and quality assurance.

Responsibilities

• Deliver online lectures, webinars, and workshops for undergraduate and postgraduate marketing programmes.
• Design and continuously update online course content, assessments, case studies, and digital resources.
• Facilitate interactive virtual learning using LMS and video conferencing tools.
• Mentor students, provide feedback, and monitor academic progress across time zones.
• Contribute to curriculum development, programme reviews, and accreditation activities.
• Engage with industry for guest lectures, internships, and real-world case studies.

Skills

Marketing principles

Digital marketing

Branding

Consumer behaviour

Marketing strategy

IMC

Market research

Marketing analytics

Online pedagogy

Instructional design

Digital assessment

Virtual engagement

Communication skills

Mentoring

Time management

Education

Doctoral degree in Marketing

Job description

• Deliver engaging and high-quality online lectures, webinars, tutorials, and workshops for undergraduate and postgraduate marketing programmes.


• Teach a broad range of marketing subjects.


• Design, develop, review, and continuously enhance online course content, lesson plans, assessments, case studies, and digital learning resources aligned with programme outcomes and international academic standards.


• Facilitate interactive virtual learning experiences using Learning Management Systems (LMS), video conferencing platforms, and other educational technologies.


• Integrate current marketing trends, AI-driven marketing tools, digital platforms, marketing analytics, and real-world business case studies into teaching.


• Provide virtual academic mentoring, tutoring, career guidance, and timely feedback to students while monitoring academic progress and maintaining accurate academic records.


• Assess student performance through online assignments, presentations, projects, case studies, simulations, quizzes, and examinations.


• Contribute to curriculum development, programme reviews, accreditation activities, and continuous quality improvement initiatives.


• Undertake research in marketing and related disciplines, publish scholarly work in recognised journals, and present research at academic and professional conferences.


• Build and maintain relationships with marketing professionals, agencies, and corporate organisations to facilitate virtual guest lectures, industry projects, internships, and networking opportunities for students.


• Collaborate effectively with academic teams across multiple locations to support programme delivery and institutional initiatives.


• Participate in faculty meetings, virtual student engagement activities, webinars, Open Days, and other institutional events.

Required Skills, Abilities, and Knowledge

• Comprehensive knowledge of marketing principles and contemporary global marketing practices.


• Strong expertise in digital marketing, branding, consumer behaviour, marketing strategy, integrated marketing communications, market research, and marketing analytics.


• Strong understanding of online pedagogy, instructional design, digital assessment methods, and virtual student engagement strategies.


• Demonstrated ability to design and deliver high-quality online learning experiences.


• Excellent communication, presentation, facilitation, mentoring, and interpersonal skills in a virtual environment.


• Ability to engage and support diverse, multicultural, and geographically dispersed student cohorts.


• Strong organisational, analytical, and time management skills with the ability to work independently in a remote environment.

Education and Experience

• Doctoral degree (PhD, DBA, or equivalent) in Marketing, Business Administration (Marketing), or a closely related discipline from a recognised institution.


• Minimum of 5 years of teaching and/or relevant industry experience in marketing, digital marketing, branding, or related disciplines.


• Demonstrated experience teaching undergraduate and postgraduate marketing programmes in an online or blended learning environment.


• Experience in curriculum development, programme review, and academic quality assurance.


• A reliable high-speed internet connection, a dedicated professional home office, and the ability to work across multiple time zones are essential.

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Job Overview

• Location


• India


• Offered Salary


• TBD


• Experience


• Qualification


• Doctorate