Group Company: Galaxy Surfactants Limited (GSL)
Designation: Senior Executive (S1)
Responsibilities:
Build the Skin Care Leave-onSegment Roadmap.
- Translate market trends into ingredient-led opportunity areas.
- Prepare a priority ingredient roadmap for the short term and midterm, in linewith the leave-on strategy.
- Identify current ingredients for immediate promotion and new products, blends,or technologies for development over 1–3 years.
- Cover hero ingredients, functional bases, active systems, andformulation-enabling ingredients for leave-onapplications.
Create Competition andBenchmarking Overview
- Track global and regional ingredient players, including Croda, Clariant, BASF,Seppic, dsm-firmenich, and others.
- Benchmark skin care actives, emulsifiers, emollients, claims, formulationconcepts, certifications, and GTM messaging.
- Use competitive intelligence to identify white spaces and differentiationroutes.
- Convert technical benefits into formulator-friendly and brand-relevantclaims.
Drive Demand Generation forSkin Care Portfolio
- Build campaigns, customer decks, formulation stories, webinars, exhibitions,digital content, and sampling initiatives for leave-on
- Align demand-generation activities with marketing communication, CRM, regionalsales, and technical teams.
- Prepare NPD briefs based on unmet formulator needs, competitor gaps, consumertrends, regulatory shifts, and
- Galaxy’s technical strengths.
- Work with R&D to define product concepts, performance expectations, claimrequirements, and launchpriorities.
Segment Performance Dashboard
- Track active projects, MQLs, samples sent, customer trials, conversion rate,revenue pipeline, launched products,
- campaign performance, and NPDprogress.
- Review progress, gaps, and business impact with leadership and cross-functionalteams.
KPIs:
- Number of new product opportunities identified
- Number of products entering innovation funnel