Senior Executive - Performance Marketing

Grapes Worldwide; Delhi; On-site; INR 900,000 - 1,200,000; Full time

Benefits offered by this job

Collaborative and growth-oriented work environment

Exposure to the latest tools and digital marketing strategies

Job summary

A leading digital marketing agency in Delhi is seeking a Senior Executive for Performance Marketing to manage and optimize Google Ads and Meta Ads campaigns. The ideal candidate has 2-3 years of experience, strong analytical skills, and proficiency in digital advertising platforms. This full-time role offers a collaborative environment with opportunities to work on high-impact campaigns.

Qualifications

• 2 to 3 years of proven experience in managing Google & Meta Ads campaigns.
• Hands-on experience with GTM, Shopping Ads, and campaign reporting.
• Excellent analytical and numerical skills with a data-driven mindset.
• Excellent analytical and numerical skills with a data-driven mindset.

Responsibilities

• Plan, run, and optimize campaigns across Google Ads and Meta Ads.
• Manage and optimize Google Merchant Center feeds.
• Monitor, analyze, and report campaign performance.
• Set up and maintain accurate tracking using Google Tag Manager (GTM).
• Monitor, analyze, and report campaign performance using Google Analytics and other tools.
• Manage campaign budgets, targeting, and bidding strategies to maximize ROI.
• Stay updated with the latest trends, features, and best practices in performance marketing.

Skills

Performance marketing

Analytics

Digital advertising platforms

Google Tag Manager

Campaign management

Tools

Google Ads

Meta Ads

Google Analytics

Google Analytics

Campaign reporting

Job description

Senior Executive - Performance Marketing

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Aspiring HR Professional with experience in end to end IT & non IT recruitment, HR Operations, & Policy formulation. Certified from Harvard Business…

About US:

Grapes, India’s leading Integrated communications agency, nurtures digital strategy and marketing approach across paid, earned, and owned platforms. With both brand and business impact in the forefront, Grapes offers full services in Digital and Communication Solutions. Strategy Wonks at head and Creative at heart, we are strong in setting KPIs, goals and executing innovative-creative campaigns. We combine Strategy, Process, and Trends to build brands and turn customers into evangelists.

Powered with a deep Technical Knowledge combined with extensive experience in Digital marketing, we at Grapes are equipped to service all our clients with perfect communication advice as apt for their brands. The vision is a clear one of outperforming expectations at every possible stage. With over 200+ minds continuously at work, we own what we do! Agile minds are at our core with a continuous endeavor to invest in talent.

Responsibilities

• Plan, run, and optimize campaigns across Google Ads (Search, Display, PMax, Shopping, YouTube) and Meta Ads (Facebook & Instagram).
• Drive performance and sales-led campaigns to achieve business goals.
• Manage and optimize Google Merchant Center feeds.
• Set up and maintain accurate tracking using Google Tag Manager (GTM).
• Monitor, analyze, and report campaign performance using Google Analytics and other reporting tools.
• Manage campaign budgets, targeting, and bidding strategies to maximize ROI.
• Stay updated with the latest trends, features, and best practices in performance marketing.

Requirements

• 2 to 3 years of proven experience in managing Google & Meta Ads campaigns.
• Hands-on experience with GTM, Shopping Ads, and campaign reporting.
• Strong knowledge of performance marketing, analytics, and digital advertising platforms.
• Excellent analytical and numerical skills with a data-driven mindset.
• Ability to manage multiple campaigns, budgets, and performance goals effectively.
• Strong attention to detail and passion for achieving measurable results.

Why Join Us?

• Opportunity to work on high-impact campaigns across multiple platforms.
• Collaborative and growth-oriented work environment.
• Exposure to the latest tools and digital marketing strategies.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Management

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