Senior Executive

Asahi India Glass Limited (AIS); Gurugram District; On-site; INR 300,000 - 500,000; Full time

Job summary

Asahi India Glass Limited (AIS) invites applications for a Marketing Planning & Communication assistant to help shape marketing objectives, branding strategies, and top-of-mind recall for the AIS brand.

You will support website updates, collate data from cross-functional teams, assist in executing campaigns and offline events, analyze social media trends, and ensure timely dissemination of marketing collaterals across digital platforms as per the managers’ strategy.

Qualifications

• Assist in shaping marketing objectives and branding strategies to boost brand awareness.

Responsibilities

• Support website enhancements including timely approvals of blogs and content updates.
• Assist in executing advertising campaigns, brand promotion activities, and offline events.
• Collate data from cross-functional teams to support marketing activities and stakeholder outreach.
• Analyze social media trends to inform marketing strategies and ensure content calendars are followed.

Job description

Marketing Planning & Communication - Assist in preparing marketing & branding objectives to increase overall brand awareness and top of the mind recall

• Provide support in website enhancements including timely approvals of blogs and updates of overall content
• Collate data and information shared by cross functional teams to assist in larger marketing activities
• Assist marketing manager in executing advertising campaigns, brand promotion activities
• Assist in managing all aspects of offline events and various stakeholder outreach programs
• Analyze social media and consumer trends to suggest changes in marketing strategies and activities
• Ensure timely dissemination of marketing collaterals for various digital platforms including daily/weekly/monthly social media calendar as per the marketing strategy curated by the marketing managers.

Management of internal & external stakeholders - Assist in collaborating with cross functional teams to develop strategic and tactical campaigns

• Collaborate with larger marketing team to maintain relationship with various external stakeholders and vendors to ensure smooth marketing operations
• Work closely with the team to align finance and operations to settle vendor payments and onboarding new vendors in the system.

Reporting & MIS - Ensure regular monitoring and reporting of competitor activities, website content check, event checklist and adherence of content calendar on social media platforms

• Assist marketing manager in maintaining reports on team finance and payments for external stakeholders