Senior Domain Lead

Infosys BPM Ltd.; Chennai District; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Infosys BPM Ltd. is seeking an experienced Digital Content Writer to craft conversion-focused content for digital channels. You will work directly with clients and stakeholders to align content with brand messaging and objectives.

Responsibilities span website content, emails, social media, blogs, and ads. You’ll lead content discussions, present strategies, and tailor voice for diverse industries, collaborating with design and marketing teams to drive measurable results.

Qualifications

• 7+ years of digital content writing or copywriting experience.
• Exceptional written and verbal communication skills.
• Strong client engagement and stakeholder management capabilities.
• Ability to lead content discussions and present recommendations.
• Experience in agency, content studio, digital marketing, or eCommerce environments.
• Knowledge of SEO and digital content best practices.

Responsibilities

• Create content for websites, landing pages, email campaigns, social media, blogs, and digital advertisements.
• Work directly with clients to gather requirements and understand brand voice.
• Present content strategies and campaign recommendations to stakeholders.
• Adapt writing styles for various industries, audiences, and platforms.
• Collaborate with designers and marketing teams to execute integrated campaigns.
• Review, edit, and optimize content for performance and quality.

Skills

Content writing

Client engagement

SEO knowledge

Stakeholder management

Presentation skills

Agency experience

Education

Graduate

Job description

Job Description

Role Summary

Develop engaging and conversion-focused content for digital channels while working directly with clients and business stakeholders to understand content objectives and brand messaging requirements.

Roles Responsibilities

• Create content for websites, landing pages, email campaigns, social media, blogs, and digital advertisements.
• Work directly with clients to gather requirements and understand brand voice.
• Present content strategies and campaign recommendations to stakeholders.
• Adapt writing styles for various industries, audiences, and platforms.
• Collaborate with designers and marketing teams to execute integrated campaigns.
• Review, edit, and optimize content for performance and quality.

Required Skills

• 7+ years of digital content writing or copywriting experience.
• Exceptional written and verbal communication skills.
• Strong client engagement and stakeholder management capabilities.
• Ability to lead content discussions and confidently present recommendations.
• Experience in agency, content studio, digital marketing, or eCommerce environments.
• Knowledge of SEO and digital content best practices.

Educational Requirement

Graduate

Preferred Skills

Digital Business->Copy Writer

Service Line

BPO Service Line