Senior CRM Automation Consultant

Quess Corp Limited; Bengaluru; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

Quess Corp Limited in Bengaluru is seeking a senior CRM and marketing automation specialist to bridge markets, business stakeholders and technical teams, translating requirements into scalable campaigns and platform solutions.

You will act as the primary contact for markets on CRM campaigns, gather and refine requirements, manage change requests, configure campaigns, and support Eloqua data management and reporting.

Qualifications

• 6+ years of CRM/Marketing Automation experience.
• Experience with Eloqua and CRM platforms.
• Experience gathering, refining and documenting business requirements.
• Strong stakeholder management and communication skills.

Responsibilities

• Act as primary contact for markets regarding CRM campaigns and marketing automation activities.
• Gather, challenge and refine business requirements and translate them into system and data requirements.
• Create and manage Change Requests for new requirements and system enhancements.
• Configure and maintain campaigns, segmentations, filters, workflows, emails, landing pages and forms.
• Support CRM and Eloqua data management, field mappings, imports/exports and data quality activities.
• Analyze data structures, integrations and system dependencies.
• Perform testing, validation and campaign reporting.
• Provide user support, trainings and troubleshooting for global markets.
• Support content lifecycle management including asset maintenance, metadata management, reporting and user administration for additional sales platforms.

Skills

CRM

Marketing Automation

Campaign Management

Requirements gathering

Data modeling

Stakeholder management

Analytical skills

Communication

Tools

Eloqua

CRM platforms

Job description

Act as the key interface between markets, business stakeholders and technical teams, translating business requirements into scalable CRM, campaign and platform solutions.

Responsibilities

• Act as primary contact for markets regarding CRM campaigns and marketing automation activities
• Gather, challenge and refine business requirements and translate them into system and data requirements
• Create and manage Change Requests for new requirements and system enhancements
• Configure and maintain campaigns, segmentations, filters, workflows, emails, landing pages and forms
• Support CRM and Eloqua data management, field mappings, imports/exports and data quality activities
• Analyze data structures, integrations and system dependencies
• Perform testing, validation and campaign reporting
• Provide user support, trainings and troubleshooting for global markets
• Support content lifecycle management including asset maintenance, metadata management, reporting and user administration for additional sales platforms

Required Skills

• 6+ years' experience in CRM, Marketing Automation, Campaign Management or related domains
• Strong experience with CRM and marketing automation platforms
• Experience gathering, refining and documenting business requirements
• Strong understanding of customer data, data models and integrations
• Experience with campaign setup, segmentation, targeting and automation
• Strong stakeholder management, analytical and communication skills
• Independent, structured and solution-oriented working style