Senior Copywriter

Sunny Side Up; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Sunny Side Up is a full‑service, award‑winning agency that blends business, creativity, and culture. We are hiring full‑stack copywriters across levels to switch between long‑form print, snappy digital, and social content with pace and spark.

You’ll own big ideas, write across formats, and collaborate with design to meet Sunny Side Up’s standards while delivering on time and with sharp attention to detail.

Qualifications

• 3–7 years of copywriting experience in a creative advertising/digital agency.
• A portfolio proving writing skills across formats, platforms, and tones.
• A strong mix of creative thinking and writing craft.
• Ability to juggle multiple projects without losing sight of the big idea.
• 2x bonus points if you can write in Kannada, Hindi, Telugu, or any Indian language in addition to English.
• 5x bonus points if you’re a creator on social media and understand what goes viral.

Responsibilities

• Drive the big idea for every brief.
• Write copy across long‑form print, digital, film scripts, and social content.
• Collaborate with designers to meet Sunny Side Up’s standards.
• Think fast, write faster.
• Own the process and timelines, ensuring on‑time delivery.
• Push for work that competes on global creative award stages.

Skills

Copywriting

Creative thinking

Writing craft

Multitasking

Job description

Sunny Side Up is a full‑service, award‑winning agency that works at the intersection of business, creativity, and culture. We solve real problems for brands, from some of the largest global names to ambitious young startups building from the ground up.

Our work spans education, healthcare, B2B MNCs, and D2C brands. The way we work is fluid. Consulting, creative, insight mining, storytelling, design, and digital often overlap, and that is where our best work comes from.

We are hiring full-stack copywriters across levels and teams. So, if you are the one who can switch between long‑form print, snappy digital, tear‑jerker film scripts, and thumb‑stopping social content between sips of coffee, we are shining the torchlight on you.

What you bring

• Drive the big idea for every brief.
• Understand the problem to solve and craft ideas that solve it beautifully.
• Write copy that’s a delight to read—from stickers to scripts and everything in between.
• Collaborate with designers to create work that meets Sunny Side Up’s standards.
• Think fast, write faster.
• Ensure error‑free, high‑quality creatives with sharp attention to detail.
• Own the process and timelines, making sure work goes out on time, every time.
• Push for work that competes on global creative award stages.

What you need

• 3-7 years of copywriting experience in a creative advertising/digital agency.
• A portfolio that proves your writing skills across formats, platforms, and tones.
• A strong mix of creative thinking and writing craft.
• The ability to juggle multiple projects without losing sight of the big idea.
• 2x bonus points if you can write in Kannada, Hindi, Telugu, or any other Indian language, in addition to English.
• 5x bonus points if you’re a creator on social media - someone who understands what gets viral, the algorithms behind content, the secret code of thumbnails, etc.
• Ownership to deliver without the need for micromanagement.
• Obsession for the smallest details.
• And eye to understand human behaviour - why people do what they do, what they desire, fear and obsess over.

What you get

• Opportunity to work on diverse brands - from international giants to homegrown and startups.
• A strategy‑led creative environment.
• A culture that values great ideas over hierarchies.