Search Engine Optimization Specialist

Parkyd Digital; Delhi; A distancia; INR 600.000 - 1.000.000; Jornada completa

Descripción de la vacante

Parkyd Digital is a B2B marketing agency seeking an experienced SEO Specialist to plan and execute strategies that boost organic visibility for B2B clients. You will conduct keyword research, audits, on-page optimization, and link-building initiatives while collaborating with content, PPC, and marketing operations teams to drive growth.

The role is full-time and remote, requiring strong analytics, technical SEO, and the ability to work independently in a distributed environment to deliver

Formación

• Strong skills in keyword research and on-page SEO to optimize content for target audiences.
• Experience conducting technical and content-focused SEO audits.
• Proven ability to develop ethical, high-quality link-building strategies.
• Experience with web analytics to track performance and generate insights.
• Familiarity with AI-driven search environments and SEO tools listed.
• Understanding of B2B marketing funnels and SaaS or similar B2B contexts.
• Excellent written and verbal communication and ability to work independently remotely.
• Bachelor’s degree in Marketing, Communications, or Business, or equivalent practical experience.

Responsabilidades

• Plan and execute SEO strategies to improve organic visibility for B2B clients.
• Perform keyword research, audits, on-page optimization, and content improvements.
• Develop and manage link-building initiatives aligned with client goals.
• Monitor performance with analytics tools and provide actionable recommendations.
• Collaborate with content, PPC, and marketing ops teams to ensure integrated campaigns.
• Prepare reports and translate data into clear insights for clients.

Conocimientos

Keyword Research

On-Page SEO

SEO Audits

Link Building

Web Analytics

Educación

Bachelor's degree in Marketing/Communications/Business or related field

Herramientas

Google Search Console

Google Analytics

SEMrush

Ahrefs

Moz

Descripción del empleo

Company Description

Parkyd Digital is a B2B marketing agency focused on building growth engines that deliver qualified leads and measurable ROI for clients in SaaS, manufacturing, technology, healthcare, and professional services. The team specializes in AI-driven SEO, search engine optimization, PPC marketing, HubSpot management and automation, and conversion-focused website development. By combining AI SEO, CRM optimization, and targeted advertising, Parkyd Digital helps funded startups scale demand and supports established businesses in modernizing their growth strategies. The agency emphasizes accountability, transparency, and performance, creating marketing programs designed to remove growth blockers and drive revenue.

Role Description

The Search Engine Optimization Specialist is a full-time, remote role responsible for planning and executing SEO strategies that improve organic visibility and drive qualified traffic for B2B clients. Day-to-day tasks include performing keyword research, conducting technical and content-focused SEO audits, optimizing on-page elements, and developing link-building initiatives aligned with client goals. The specialist will monitor performance using web analytics tools, prepare reports, and provide actionable recommendations to enhance rankings across Google and AI-driven search platforms. This role collaborates closely with content, PPC, and marketing operations teams to ensure integrated campaigns and consistent growth outcomes for clients.

Qualifications

• Candidates should possess strong skills in Keyword Research and On-Page SEO to identify opportunities and optimize content for target audiences.
• Candidates should possess skills in SEO Audits to evaluate technical, content, and structural factors affecting search performance.
• Candidates should possess skills in Link Building to develop ethical, high-quality backlink strategies that support domain authority and rankings.
• Candidates should possess skills in Web Analytics to track performance, interpret data, and generate clear, actionable insights.
• Experience with SEO tools (e.g., Google Search Console, Google Analytics, SEMrush, Ahrefs, Moz) and familiarity with AI-driven search environments.
• Understanding of B2B marketing funnels, lead generation, and performance metrics, ideally within SaaS or other B2B industries.
• Strong written and verbal communication skills, attention to detail, and the ability to work independently in a remote environment.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.