Sales Officer (SO) - Twaomev Cattle Feed

PRINCE FOOD TECH PVT LTD; Chandigarh; On-site; INR 300,000 - 420,000; Full time

Job summary

Twaomev Cattle Feed - Right Stuff India Pvt. Ltd. is seeking energetic Sales Officers to grow the cattle feed and animal nutrition business across assigned territories in India.

You will expand distributor and dealer networks, drive sales growth with dairy farmers, and build strong channel partnerships. The role requires 2-5 years of relevant sales experience, strong communication and relationship skills, and the ability to meet targets in competitive markets.

Qualifications

• 2-5 years of relevant sales experience.
• Experience in cattle feed, animal nutrition, dairy nutrition or allied industries strongly preferred.
• Strong communication, negotiation and relationship-management skills.
• Proven ability to achieve sales targets.

Responsibilities

• Achieve assigned sales targets and generate consistent business from the territory.
• Identify, appoint and develop new distributors and dealers.
• Develop and maintain strong relationships with existing distributors, dealers and channel partners.
• Identify and onboard large dairy farmers and progressive dairy farms as key customers.
• Increase retail/POS counters and improve product availability across the assigned market.
• Conduct regular market visits, farmer visits and customer-development activities.
• Generate new business through territory expansion and market penetration.
• Manage distributor/dealer sales, secondary sales and market coverage.
• Ensure strong product visibility, availability and brand presence.
• Conduct farmer meetings, dairy farm visits and product promotional activities.
• Collect farmer feedback and understand customer requirements.
• Monitor competitor activity, market pricing and local market trends.
• Build strong relationships with farmers, retailers, distributors and key customers.
• Follow up on outstanding payments and collections as per company policy.
• Maintain regular and disciplined sales and market reporting.

Skills

Sales experience

Negotiation

Relationship management

Job description

Company: Twaomev Cattle Feed - Right Stuff India Pvt. Ltd.

Industry: Cattle Feed / Animal Nutrition

Experience: 2-5 Years

Locations

Haryana: Ambala, Yamunanagar, Hisar, Jind & Kaithal

Punjab: Ludhiana / Khanna / Rajpura

Rajasthan: Sikar & Kotputli

Himachal Pradesh: Mandi, Sundernagar & Bilaspur

Role Overview

We are looking for energetic and result-oriented Sales Officers with relevant experience in the Cattle Feed / Animal Nutrition industry.

The candidate will be responsible for developing the assigned territory, increasing sales, strengthening the distributor and dealer network, expanding retail/POS presence and building strong relationships with dairy farmers and channel partners.

Key Responsibilities

• Achieve assigned sales targets and generate consistent business from the territory.
• Identify, appoint and develop new distributors and dealers.
• Develop and maintain strong relationships with existing distributors, dealers and channel partners.
• Identify and onboard large dairy farmers and progressive dairy farms as key customers.
• Increase retail/POS counters and improve product availability across the assigned market.
• Conduct regular market visits, farmer visits and customer-development activities.
• Generate new business through territory expansion and market penetration.
• Manage distributor/dealer sales, secondary sales and market coverage.
• Ensure strong product visibility, availability and brand presence.
• Conduct farmer meetings, dairy farm visits and product promotional activities.
• Collect farmer feedback and understand customer requirements.
• Monitor competitor activity, market pricing and local market trends.
• Build strong relationships with farmers, retailers, distributors and key customers.
• Follow up on outstanding payments and collections as per company policy.
• Maintain regular and disciplined sales and market reporting.

Preferred Candidate Profile

• 2-5 years of relevant sales experience.
• Experience in Cattle Feed, Animal Nutrition, Dairy Nutrition or allied industries strongly preferred.
• Strong understanding of the local cattle feed and dairy market.
• Existing distributor/dealer network will be an advantage.
• Experience in developing dairy farmers and retail/POS networks.
• Proven ability to achieve sales targets.
• Strong communication, negotiation and relationship-management skills.
• Stable employment history preferred.

Candidates from reputed organizations in the cattle feed and animal nutrition industry will be given preference.