Sales Marketing Manager

Eminence Technology; Sahibzada Ajit Singh Nagar; On-site; INR 600,000 - 1,000,000; Full time

Job summary

A notable marketing firm in Punjab is seeking a Marketing Manager to lead and oversee marketing campaigns across digital platforms. The ideal candidate should possess expertise in Digital Marketing and Direct Marketing, especially with LinkedIn Ads, PPC, SEO, and Email Marketing. Responsibilities include designing marketing strategies, managing budgets, and driving lead generation. Strong communication, analytical skills, and a degree in a relevant field are essential for success in this role.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in Digital Marketing or Direct Marketing.
• Strong expertise in LinkedIn Paid Ads and SEO.
• Experience managing marketing campaigns end‑to‑end.
• Strong project management and multitasking skills.

Responsibilities

• Oversee and manage marketing campaigns across digital platforms.
• Design effective marketing strategies including SEO, SMO, and PPC.
• Drive lead generation and business growth through digital campaigns.
• Monitor campaign performance, KPIs, and ROI.
• Support the sales team with effective lead-generation strategies.

Skills

Digital Marketing

SEO

SMO

PPC

LinkedIn Paid Ads

Email Marketing

Analytical Skills

Creative Problem Solving

Project Management

Education

Bachelor’s degree in Marketing, Communications, or related field

Job description

• Strong understanding of traditional and emerging marketing channels
• Should be an expert in either Digital Marketing or Direct Marketing
• Hands‑on experience with LinkedIn Paid Ads
• Good understanding of SEO, SMO, and Email Marketing
• Expertise in PPC campaigns, Google Ads, and Meta Ads (Facebook/Instagram)
• Excellent written and verbal communication skills
• Strong creative and innovative thinking abilities
• Proficiency in managing marketing budgets across digital and traditional campaigns
• Strong analytical skills to identify trends and optimize campaign performance
• Familiarity with the latest trends, technologies, and methodologies in digital production and design
• Oversee and manage marketing campaigns across digital and traditional platforms
• Design and implement effective marketing strategies including SEO, SMO, PPC, LinkedIn Ads, Google Ads, Meta Ads, and Email Marketing
• Drive lead generation and business growth through data‑driven campaigns
• Ensure consistent brand messaging across all channels
• Coordinate with product, sales, and customer support teams to align strategies
• Manage and mentor the marketing team
• Conduct market research to assess product and service viability
• Monitor campaign performance, KPIs, and ROI
• Analyze results and provide actionable insights for optimization
• Collaborate with media agencies, advertising partners, and influencers
• Support the sales team with effective lead‑generation strategies
• Stay updated with industry trends and emerging marketing technologies

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Communications, or related field
• Proven experience in Digital Marketing or Direct Marketing
• Strong expertise in LinkedIn Paid Ads, SEO, SMO, PPC, and Email Marketing
• Experience managing marketing campaigns end‑to‑end
• Strong project management and multitasking skills
• Metrics‑driven mindset with creative problem‑solving ability
• Leadership experience and ability to work closely with sales teams