Sales & Marketing Head (Membrane Division)

Adimem Technologies (A Unit of Vipul Organics Limited); Mumbai; Hybrid; INR 9,000,000 - 14,000,000; Full time

Job summary

Adimem Technologies (A Unit of Vipul Organics Limited) seeks a seasoned Sales & Marketing Head for the Membrane Division to spearhead growth across India and export markets. You will lead a high-performing team in sales, marketing, and technical commerce, shaping strategy and owning P&L responsibilities.

You will cultivate strategic accounts across water treatment, pharma, and process industries, drive market expansion, and build a strong global distribution network.

Qualifications

• 15 to 20 years of relevant experience in membrane technology or water treatment.
• Proven sales leadership and business development in B2B membranes/industrial solutions.
• Experience handling large-value B2B sales and strategic accounts.
• Domestic and international business development experience.
• P&L responsibility and annual business planning experience.

Responsibilities

• Lead sales, marketing and business development for Membrane Division.
• Develop and execute the sales and marketing strategy for RO/UF/NF membranes.
• Drive revenue growth, profitability and market penetration internationally.
• Build strategic relationships with customers, EPCs, OEMs and partners.
• Lead a high-performing sales and technical commercial team.
• Oversee international market expansion and distributor networks.
• Coordinate with R&D, manufacturing and operations to align products with market needs.
• Own the commercial performance including revenue, margins, pipeline and profitability.

Skills

Membrane technology

Industrial water treatment

B2B sales

P&L leadership

Strategic account management

Team leadership

Pricing & negotiation

Market expansion

International sales

Education

B.Tech / B.E. / M.Tech in Chemical, Mechanical, Environmental engineering

MBA / PGDM in Marketing or Business Management

Job description

Role Overview

We are looking for an experienced, commercially driven and strategic Sales & Marketing Head Membrane Division to lead the overall sales, marketing and business development function for Adimems membrane business.

The incumbent will be responsible for developing and executing the business growth strategy, expanding domestic and international markets, building strategic customer relationships, driving revenue and profitability, and building a high-performing sales and technical commercial team.

This is a senior leadership role requiring strong knowledge of membrane technology, industrial water treatment and process applications, combined with a proven track record in B2B sales, business development, strategic account management and P&L/business leadership.

Key Responsibilities

1. Sales & Business Growth

• Develop and execute the overall sales and marketing strategy for RO, UF, NF membranes and related membrane-based systems and solutions.
• Drive revenue growth, profitability and market penetration across India and international markets.
• Identify new markets, applications, customer segments and business opportunities for membrane products and solutions.
• Develop and maintain strong relationships with key customers, EPC companies, OEMs, consultants, system integrators and industry partners.
• Build and manage a strong sales pipeline and ensure achievement of agreed revenue, margin, order-book and business development targets.
• Lead strategic negotiations and closure of large-value business opportunities.
• Develop appropriate sales channels, partnerships and distribution networks to accelerate market expansion.

2. Market Development & Strategic Customer Management

• Establish Adimem as a strong and credible membrane technology and solutions provider in targeted markets.
• Develop strategic relationships across water treatment, pharmaceutical, biotechnology, food & beverage, chemical and process industries.
• Identify and develop key accounts and strategic customers with long-term business potential.
• Understand customer applications, technical requirements and commercial needs and work with internal teams to develop appropriate solutions.
• Monitor market trends, competitor activities, pricing, customer requirements and emerging applications to identify opportunities for growth.
• Drive both new customer acquisition and expansion of existing strategic accounts.

3. International Business Development

• Develop and execute strategies for international market expansion.
• Identify and develop distributors, channel partners, EPC companies, consultants and strategic customers in identified international markets.
• Build a sustainable international sales pipeline and establish long-term business relationships.
• Evaluate new geographies, applications and market opportunities for Adimem products and solutions.
• Represent Adimem in international customer meetings, exhibitions, conferences and business development initiatives.

4. Team Leadership & Organisation Building

• Build, lead and develop a high-performing sales, marketing and technical commercial team.
• Define team objectives, KPIs, territories and performance targets.
• Establish effective sales processes, reporting mechanisms, CRM/pipeline management and review systems.
• Coach and mentor team members on consultative selling, technical solution selling, negotiation and strategic account management.
• Build a strong performance-oriented sales culture and ensure effective utilisation of team resources.

5. Cross-Functional Leadership

• Work closely with R&D, Product Development, Manufacturing, Quality, Projects and Operations teams to ensure products and solutions are aligned with market and customer requirements.
• Provide market intelligence and customer insights to support product development and product positioning.
• Ensure effective coordination from enquiry, technical evaluation and proposal development through commercial negotiation, order closure and customer delivery.
• Work with manufacturing and operations teams to ensure commercial commitments are aligned with production capabilities and delivery timelines.
• Support resolution of critical customer and technical issues where senior-level commercial intervention is required.

6. Business, P&L & Commercial Responsibility

• Own the commercial performance of the Membrane Division, including revenue, gross margins, sales pipeline, order book and profitability, as assigned.
• Develop annual business plans, sales forecasts, budgets and market expansion plans.
• Drive disciplined pricing, commercial terms, credit management and customer profitability.
• Track business performance against targets and take timely corrective actions.
• Identify opportunities to improve margins, optimise commercial terms and strengthen overall business profitability.
• Provide regular business performance reviews and strategic recommendations to senior management.

7. Brand, Marketing & Industry Engagement

• Develop Adimems market positioning, value proposition and brand visibility within the membrane and water-treatment ecosystem.
• Develop and execute appropriate marketing initiatives in line with business objectives.
• Represent Adimem at industry conferences, exhibitions, seminars, technical forums and customer events.
• Build relationships with industry associations, technical consultants and relevant market influencers.
• Drive technical and commercial presentations, customer seminars and other initiatives that strengthen Adimems market position.

Candidate Profile

Education

• B.Tech / B.E. / M.Tech in Chemical, Mechanical, Environmental or related engineering discipline.
• MBA / PGDM in Marketing or Business Management will be preferred.

Experience

• 15 to 20 years of relevant experience, with substantial experience in membrane technology, industrial water treatment, process systems or related technical B2B businesses.
• Proven experience in sales leadership and business development, preferably in a business involving membranes, water treatment systems, filtration, separation technologies or related industrial solutions.
• Proven experience in managing/leading a business with annual revenues of 100 Cr+, with demonstrated responsibility for business growth, profitability and commercial performance.
• Proven experience in handling large-value B2B sales and strategic accounts.
• Experience in domestic as well as international business development will be strongly preferred.
• Proven track record of leading sales teams, building markets and delivering significant business growth.
• Experience with P&L responsibility, annual business planning, sales forecasting and commercial strategy will be essential.

Technical & Commercial Competencies

• Strong technical understanding of RO / UF / NF membrane technologies and their industrial applications.
• Strong understanding of industrial water treatment, process applications and membrane-based solutions.
• Established network and relationships with relevant customers, EPCs, OEMs, consultants, system integrators and industry stakeholders.
• Strong commercial acumen and proven ability to manage complex and high-value B2B sales cycles.
• Strong understanding of pricing, commercial negotiations, contracts and business profitability.
• Excellent negotiation, presentation and communication skills.
• Strong leadership, people-management and stakeholder-management capabilities.
• Ability to develop and execute business strategies independently.
• Strong analytical, decision-making and problem-solving skills.
• Entrepreneurial mindset with the ability to build, scale and develop a business.