Sales Manager Supermarket Modern Trade

Piramal Consumer Healthcare; Bengaluru; In loco; INR 1.500.000 - 2.100.000; Tempo pieno

Descrizione del lavoro

Piramal Consumer Healthcare seeks a seasoned professional for Modern Trade and supermarket channels in Bengaluru. The role focuses on driving offline sales, expanding distributor networks, and building strong retailer relationships to deliver growth across markets.

The candidate will lead account planning, negotiate commercial terms, and oversee go-to-market activations, promotions and new product launches, ensuring robust in-store presence and performance.

Competenze

• Graduate in any discipline; MBA/PGDM in Sales or Marketing preferred.
• 4–5 years of hands-on experience in Modern Trade & supermarket channel.

Mansioni

• Achieve offline sales, topline and profitability targets for the Supermarket channel.
• Drive growth of power brands, new product developments (NPDs) and strategic categories.
• Identify incremental business opportunities across existing and new accounts.
• Strengthen relationships with existing retail chains and onboard new accounts across markets.
• Expand distribution, product listings, store coverage and presence in new towns.
• Develop account-level plans to drive sustainable growth and improve market penetration.
• Drive offline go-to-market initiatives, promoter productivity, store-level sales and product visibility.
• Execute retail activations, loyalty programmes and new product launches.
• Improve in-store execution and sales conversion through regular performance reviews.
• Ensure timely submission, processing and reconciliation of distributor and modern trade claims.
• Monitor claims outstanding, ROB and utilisation of commercial provisions within approved budgets.
• Coordinate with Finance, Marketing, Supply Chain, BTM and Sales & Distribution teams to resolve business issues.
• Lead and develop the team to achieve business, distribution and productivity targets.
• Review performance, identify gaps and drive corrective actions.
• Build team capability and ensure retention of key talent.
• Offline sales and profitability / EBITDA achievement.
• Power brand growth and NPD sales.
• Distribution expansion, new listings, stores and account acquisition.
• Promoter productivity and store sales.
• Customer loyalty programme and activation targets.
• Claims reconciliation, commercial budget adherence and ROB.
• Team performance and key talent retention.

Conoscenze

Modern Trade & supermarket channel

Account management

Sales planning

Distribution expansion

Customer relationship management

In-store execution

Team management

Formazione

MBA/PGDM in Sales or Marketing

Graduate in any discipline

Descrizione del lavoro

The ideal candidate will have strong experience in the Modern Trade/Supermarket channel, with exposure to key supermarket chains in metro cities. The candidate should possess excellent account management, sales planning, distribution expansion, and customer relationship management skills, along with a proven track record of driving sales growth and ensuring effective in-store execution.

• Business Growth & Profitability
• Achieve offline sales, topline and profitability targets for the Supermarket channel.
• Drive growth of power brands, new product developments (NPDs) and strategic categories.
• Identify incremental business opportunities across existing and new accounts.
• Customer & Distribution Development
• Strengthen relationships with existing retail chains and onboard new accounts across markets.
• Expand distribution, product listings, store coverage and presence in new towns.
• Develop account-level plans to drive sustainable growth and improve market penetration.
• Go-to-Market & Execution
• Drive offline go-to-market initiatives, promoter productivity, store-level sales and product visibility.
• Execute retail activations, loyalty programmes and new product launches.
• Improve in-store execution and sales conversion through regular performance reviews.
• Commercial Governance
• Ensure timely submission, processing and reconciliation of distributor and modern trade claims.
• Monitor claims outstanding, ROB and utilisation of commercial provisions within approved budgets.
• Coordinate with Finance, Marketing, Supply Chain, BTM and Sales & Distribution teams to resolve business issues.
• Team & Performance Management
• Lead and develop the team to achieve business, distribution and productivity targets.
• Review performance, identify gaps and drive corrective actions.
• Build team capability and ensure retention of key talent.
• Key Performance Indicators (KPIs)
• Offline sales and profitability / EBITDA achievement.
• Power brand growth and NPD sales.
• Distribution expansion, new listings, stores and account acquisition.
• Promoter productivity and store sales.
• Customer loyalty programme and activation targets.
• Claims reconciliation, commercial budget adherence and ROB.
• Team performance and key talent retention.

Qualifications

• Graduate in any discipline; MBA / PGDM in Sales or Marketing preferred.
• 4–5 years of hands‑on experience in Modern Trade & supermarket channel
• Experience in key account management, distribution expansion, commercial negotiations and team management.