JOB DESCRIPTION
Sales Head -Pan India | Carpet & Flooring Industry
Job Title: Sales Head - Pan India
Department: Sales & Business Development
Industry: Carpet, Flooring & Interior Solutions
Location: Pan India- Preference -Bangalore
Employment Type: Full-Times
Reporting To: Managing Director / CEO
About the Role
We are looking for an experienced and result-oriented Sales Head -Pan India to lead and drive the company's sales strategy across India. The ideal candidate will have strong experience in the carpet, flooring, interior products, building materials, architectural products, or allied industries, with a proven track record of managing large sales teams, developing distribution networks, and driving revenue growth.
The Sales Head will be responsible for developing and executing the national sales strategy, expanding market presence, strengthening relationships with key stakeholders, and achieving revenue and profitability targets.
Key Responsibilities
1. Sales Strategy & Business Growth
- Develop and implement the Pan-India sales strategy in line with the company's overall business objectives.
- Drive revenue, volume, profitability, and market-share growth across regions.
- Identify new markets, customer segments, product opportunities, and business channels.
- Develop annual, quarterly, and monthly sales plans with clear targets and KPIs.
- Monitor market trends, competitor activities, pricing, and customer preferences.
2. Channel & Distribution Development
- Build, expand, and manage a strong network of dealers, distributors, retailers, flooring contractors, and channel partners across India.
- Develop strategies for appointing new channel partners and strengthening existing relationships.
- Ensure optimum market coverage and product availability across key territories.
- Establish effective channel incentive, pricing, and trade-promotion strategies.
3. Institutional & Project Sales
- Develop business with architects, interior designers, builders, developers, corporates, hospitality groups, facility-management companies, contractors, and project consultants.
- Drive project specifications and ensure the company's products are considered and approved for upcoming projects.
- Build relationships with key decision-makers and influencers in the flooring and interior ecosystem.
- Lead large-value tenders, institutional contracts, and major project opportunities.
4. Team Leadership & Performance Management
- Lead, mentor, and motivate the Pan-India sales team.
- Define regional and individual sales targets and ensure timely achievement.
- Build a high-performance sales culture with strong accountability.
- Conduct regular performance reviews and provide coaching and development plans.
- Work closely with regional/state sales teams to improve productivity and market penetration.
5. Customer & Key Account Management
- Develop and maintain relationships with major customers and strategic accounts.
- Personally manage high-value and key national accounts.
- Ensure high levels of customer satisfaction, repeat business, and long-term relationships.
- Resolve critical customer and commercial issues in coordination with internal teams.
Candidate Profile
Education:
- Bachelor's degree in Business Administration, Marketing, Commerce, or a related field.
- MBA/PGDM in Sales & Marketing will be an advantage.
Experience:
- 5 - 10+ years of overall sales experience, with significant experience in a leadership role.
- Proven experience managing Pan-India or multi-region sales operations.
- Experience in carpets, flooring, tiles, modular interiors, building materials, architectural products, interior solutions, or related industries preferred.
- Strong exposure to both channel sales and project/institutional sales.
- Experience managing large sales teams and dealer/distributor networks.
Key Skills & Competencies
- Pan-India sales strategy and execution
- Channel & distribution management
- Project & institutional sales
- Key account management
- Dealer/distributor development
- Business development and market expansion
- Negotiation and commercial acumen
- Sales forecasting and pipeline management
- Team leadership and people development
- Market intelligence and competitor analysis
- Strong communication and presentation skills
- Data-driven decision-making
- Customer relationship management
Preferred Industry Exposure
Candidates from the following industries may be considered:
- Carpet & Flooring
- Modular Flooring
- Carpet Tiles
- Rugs & Broadloom Carpets
- Vinyl / PVC / LVT Flooring
- Wooden / Laminate Flooring
- Artificial Grass & Surface Solutions
- Tiles & Sanitaryware
- Building Materials
- Interior Products & Solutions
- Architectural Products
- Furniture / Office Interiors
- Hospitality & Commercial Interior Solutions
Personal Attributes
- A strong business leader with a growth-oriented mindset
- Highly result-driven and commercially astute
- Well connected with architects, designers, developers, contractors, and channel partners
- Comfortable managing geographically dispersed teams
- Strong in negotiation and relationship management
- Willing to travel extensively across India
- Capable of working in a fast-paced and target-driven environment
- Strategic in thinking while being hands-on in execution
What We Offer
- Leadership opportunity with Pan-India responsibility
- Performance-driven compensation
- Opportunity to build and scale a national sales organization
- Exposure to large projects, institutional clients, and strategic accounts
- Career growth within a growing carpet and flooring business