Sales Enablement Lead

Acumen, Part of Sannam S4 Group; Delhi; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

Acumen, part of Sannam S4 Group, based in India, is seeking a Global Sales Enablement Lead to empower the Business Development Team with AI-driven prospecting, integrated workflows, and scalable outbound campaigns across international markets.

You will translate commercial priorities into repeatable outreach, collaborate with BD and tech, and drive faster growth by experimenting with new tools and messaging within Salesforce and CRM ecosystems.

Qualifications

• Strong commercial and technical skills.
• Experience building workflows across non-technical teams.
• Excellent English communication with global colleagues.
• Curiosity about business processes and improvement.
• Creative, iterative mindset to experiment rapidly.
• Willingness to explore new tools and hypotheses.
• Experience in sales enablement or similar role.
• Ability to work independently and deliver clear outcomes.

Responsibilities

• Build and manage outreach campaigns across the company.
• Identify new prospects and convert them to long-term clients.
• Lead integration of AI tools and CRM with BD workflows.
• Test, refine messaging, targeting, sequencing.
• Define outbound targeting rules in Salesforce.
• Ensure alignment with BD strategy and avoid duplication.
• Translate commercial priorities into scalable outreach.
• Bridge between sales and technology to simplify workflows.
• Help implement and evolve AI-led lead generation platform.
• Build repeatable, scalable outbound engine.

Skills

Commercial mindset

Technical aptitude

English communication

Process curiosity

Creative mindset

Experimentation

Independent working

Sales enablement experience

Tools

11x AI platform

CRM integration

Salesforce

Workflow automation

Job description

*Please note - this is a role to support our client - Intralink.

Utilize the latest AI technologies to assist a global consulting firm in generating new clients.

• Do you want to help a global consulting firm implement its new AI lead generation platform and help the business development team deliver new clients worldwide?
• Do you love leveraging and integrating new technologies into company workflows, ‘translating’ the needs of commercially-minded business development teams to help them secure business, and rapidly prototyping solutions that generate new business?
• If so, you may be exactly who we’re looking for as we recruit a Global Sales Enablement Lead, based in India, to support our Business Development Team.

You’ll join a diverse group of consultants, project managers and technologists with a deep specialism in international markets and cross-border business. For 36 years we’ve helped organisations expand across Asia and beyond - and now we’re investing in systems and tools to help our Business Development team work smarter, faster and more creatively to win new clients.

We’re focused on the sales processes, technologies and approaches that will define the future of our company.

And we’re now looking for someone who can help us build that future from the inside.

What you’ll be doing

You’ll be working with our business development teams across the company to build and manage outreach campaigns, identify new prospects and work with our experienced sales people to cultivate those prospects into long term clients.

You will lead:

• Leverage platforms such as 11x and other (self-developed) AI tools by integrating deep insights from our BD teams to secure new meetings.
• Continuously test, refine, and improve messaging, targeting, and sequencing, as well as CRM integration.
• Go beyond execution by proactively identifying opportunities to improve campaign performance.
• Suggest new campaign angles, messaging tweaks, and targeting strategies based on results, feedback and intuition.
• Own and refine the rules and logic for outbound targeting within Salesforce.
• Define which companies/contacts should (or should not) be contacted based on status and engagement history.
• Ensure campaign activity aligns with broader BD strategy and avoids duplication/conflict.

Internal BD enablement

• Work closely with global BD teams to understand commercial priorities and translate into scalable outreach.
• Act as a bridge between sales teams and technology, simplifying complex tools into practical and repeatable workflows.
• Help implement and evolve our AI-led lead generation platform.
• Identify new tools, integrations, and workflows to improve speed, quality, and results.
• Build a repeatable, scalable outbound “engine” rather than one-off campaigns.

This role is hands-on, creative, iterative, and central to improving the way we operate globally and grow our business.

What you’ll be getting

• A competitive salary and bonus scheme, plus the chance to work in a fast-growing, international environment.
• The opportunity to influence how a global business uses AI, SaaS and sales automation.
• The chance to work with the latest AI-driven prospecting technologies.
• Exposure to a broad range of clients and territories.
• An environment that encourages experimentation, creativity and rapid iteration.
• The opportunity to grow into a senior sales enablement role.

What you’ll need

• Strong commercial and technical skills
• Experience using technologies and building workflows to integrate across non-technical teams.
• Excellent English communication skills and the ability to work with global colleagues.
• A curiosity about how business processes work — and how to make them work better.
• A creative, iterative mindset, with the ability to experiment rapidly and learn from results.
• A willingness to explore new tools, test hypotheses, and propose and build new solutions.
• Experience working in a sales enablement or similar role
• Comfortable working independently and delivering clear outcomes