Stand out for this role — generate a tailored resume and cover letter in about a minute.
Benefit Cosmetics India is seeking a Sales and Education Manager to drive in-store retail performance and education across physical doors. You will manage sales, training, recruitment, and field team engagement, ensuring stock levels and promotional execution meet quarterly goals.
You will coach and develop field staff, oversee store operations, and collaborate with marketing to implement campaigns and retail initiatives across Benefit India.
Benefit Cosmetics is the San Francisco-based makeup brand, part of the world’s leading luxury group, LVMH.Awardedthe No. 1 Brow Brand Worldwide, Benefit is synonymous with fun instant beauty solutions and witty tongue-in-cheek storytelling. Founded in 1976 by 2 sisters, Jean and Jane Ford in San Francisco, Benefit is one of the fastest growing prestige beauty brands in the business with locations in over 60 countries across 5 continents.
YOUR IMPACT
The Sales andEducationManagerworkson deliveringretail salesfor all the physical brick & mortar doorsat Benefit India.Sheis responsible forall aspects of runningthe B&Mbusiness–sales, training, recruitment, andfield team management and engagement.
YOUR MISSION
Business Acumen
Achieve monthly/ yearly targets for sales (products and services)
Deliver comparative growth for existing doors higher than market growth
Ensure stock levels areaccurateand that topSKUs contributing to 80% of the businessare always in stock, working closely with theinventory team on the same. Ensure consistent availability of testers and GWPsas well
Ensure the Promotional Calendar is planned based on sales goals and previous year sales – work closely with marketing to understand the promo calendar and ensure 100% execution on the field
Effectively lead teamof field supervisorsto ensure that allbrandinitiatives areexecuted well
Collaborate with the marketing team on in-store initiatives
Management
Teach, coach, motivate and developfield teamseffectivelyutilizingall tools available for on-counter coaching.
Create growth within the team and challenge the staff to develop. Primarily responsible for contributing to the growth,learningand success of others through coaching and mentoring
Consistentlyreviewperformance of team members and helps create action plans for development
Keep commitments and buildhigh expectationsin self and others
Always be approachable and an effective two-way communicator
Results
Drive individual performance through the MJSF (My Journey So Far handbook)or similar tools
Able to create new tools and streamline processes with the goal of making operations more efficient.
In charge of monitoring and reporting the market landscape to ensure that the brand stays competitive andup-to-datewithin the industry in terms of store operations, salesinitiativesand staff management.
Assess and adjust goal(s) as team changes, grows & develops
Communication and Relationships
Able to smooth over any minor conflicts that may arise at the store level.
Persuade others through influence and collaboration as opposed to command and control
Able to articulate latest sales figures and action plans on how to bridge gaps if any.
Constantly collaborates with thefieldteam on ideas on how to improve the business.
Express ideas and information clearly and effectively
Establish andmaintaingood working relationships with team membersand stakeholders helping with team management, e.g., external payroll team
Develop andmaintainstrongretailer relationshipsbased on mutual trust and goodwill
Develop andmaintainrelationships withmall operationswhere needed
Inculcate sense of belonging within the field teams and keep them happy
Recruitment
Hire, orient, develop andretainpeople at all levelson the field team
Ensure that all counters are appropriately staffed with the right peoplein a timely manner
Follow all house rules and processeswith respect to hiring within specific retailers
Education
Build a trained and educated staff through on-and off-site training and drive information retention
Identifyfurther training needs fromsupervisorsthrough the conducting MJSF evaluationor using similar such tools
Ensure the Benefitsales techniques are always kept top of mind
Always keep the supervisors polished with elevated artistry skills and soft skills
Engage effectively with retailer education teams with relationships based on trust and goodwill
Operations
Ensureall POS systems and equipment (computer, TVs,Ipads,Ipods, speakers, CCTVs,etc)are in good working condition at all timesby regularly coordinating with the store managers,suppliersand ITdepartment. Resolveall issuesin a timely mannerby escalating issues to the right teams at the right time, based on information from the supervisors
Take charge inmaintainingand updating the store uniforms to ensure all personnel are well-dressed according toglobal Benefitstandards
Replenish/replace supplies and other store collaterals as needed
Reports
Share monthly reports as necessary on the business to reflect achievements and opportunities and seek coaching from GM on managingchallengesmaking regularreferenceto plans.
QUALIFICATIONS:
University degree holder or equivalent academic qualifications
Ability to pass Benefit’s assessment center (includes presentation, analytical test)
Experience managing field teams in multi-brand beauty retailerspreferred(e.g., Sephora, Tira,Nykaa)
Proven sales and servicetrack record
Fluent English–speak, read, and write
Proficient at reading and analyzing numbers
Interpersonal skills in customer service
Excellent communication and leadership skills
Flexibilityregardingwork hours and flexibility to travel6x/ yearor more