Regional Sales Manager

UNISON INTERNATIONAL CONSULTING (The Recruitment Company); Tamil Nadu; On-site; INR 900,000 - 1,300,000; Full time

Job summary

UNISON INTERNATIONAL CONSULTING (The Recruitment Company) seeks a Regional Sales Manager for FMCG to drive growth across Tamil Nadu, Kerala, MP and Rajasthan. You will lead General Trade, manage distributors, and expand market presence.

MBA from top B-schools mandatory; ideal candidate has a strong regional sales track record, team leadership, and sharp commercial acumen to accelerate distribution and revenue for a fast-growing beverage brand.

Qualifications

• Strong FMCG sales experience with General Trade exposure.
• Proven track record in regional sales leadership and distributor management.
• Excellent analytical, strategic planning and execution skills.

Responsibilities

• Drive regional sales, revenue, distribution and market expansion.
• Lead ASMs and frontline sales teams to achieve targets.
• Manage distributor networks, productivity, ROI and channel relationships.
• Drive distribution, outlet expansion and range selling.
• Strengthen in-market execution, visibility, promotions and trade schemes.
• Analyze sales performance, competitor activity and market opportunities.
• Ensure accurate forecasting, reporting and sales process compliance.

Job description

WE’RE HIRING | Regional Sales Manager – FMCG

Locations / Regions:

Tamil Nadu and Kerala

Madhya Pradesh and Rajasthan

Qualification: MBA Mandatory | Top B-schools Preferred

A fast-growing player in the Indian beverage industry, is looking for dynamic and commercially driven Regional Sales Managers to lead regional business growth across General Trade.

Key Responsibilities:

• Drive regional sales, revenue, distribution and market expansion.
• Lead ASMs and frontline sales teams to achieve business targets.
• Manage distributor networks, productivity, ROI and channel relationships.
• Drive numeric and weighted distribution, outlet expansion and range selling.
• Strengthen in-market execution, visibility, promotions and trade schemes.
• Analyse sales performance, competitor activity and market opportunities.
• Ensure effective forecasting, reporting and sales process compliance.

Ideal Candidate Profile:

• Strong FMCG experience, preferably in General Trade.
• Proven track record in regional sales leadership and distributor management.
• Experience leading and developing high-performing sales teams.
• Strong commercial acumen, analytical skills and execution orientation.

MBA is mandatory; candidates from top B-schools preferred.

Stable career progression and experience with reputed

An opportunity to lead a significant regional business, accelerate distribution and revenue growth, and contribute to a fast-growing beverage brand.