Job Description
Position: Regional Sales Head - Windows, Sliding & Door Systems
Department: Sales & Marketing
Reporting Manager: General Manager/ CEO
Employment Type: Full-time
Timing: 9am-7pm
Location: Andhra Pradesh
Summary
The Regional Sales Head will be responsible for driving sales growth, developing the regional market, managing dealers and channel partners, and leading the sales team for the company's Windows, Sliding and Door Systems.
The role requires strong knowledge of the aluminium/uPVC windows and doors industry, including system profiles, hardware, glass, fabrication, installation, and project-based sales.
Key Responsibilities
- Regional Sales & Business Development
- Develop and execute regional sales strategies to achieve monthly, quarterly, and annual sales targets.
- Identify new business opportunities across residential, commercial, institutional, and infrastructure projects.
- Develop new markets, territories, dealers, architects, builders, contractors, and fabricators.
- Generate enquiries and convert them into profitable orders.
- Maintain a strong sales pipeline and regularly review opportunities with the management.
- Monitor market potential, competitor activities, pricing, and customer requirements.
- Dealer & Channel Management
- Develop and maintain a strong network of dealers, distributors, fabricators, and channel partners.
- Appoint new dealers and channel partners based on regional market potential.
- Establish strong relationships with existing dealers and ensure regular business generation.
- Monitor dealer performance, outstanding payments, stock movement, and order pipeline.
- Support dealers with product knowledge, quotations, technical information, and sales assistance.
- Ensure proper implementation of company policies and commercial terms across the region.
- Project & Institutional Sales
- Identify and develop relationships with architects, builders, developers, contractors, consultants, and project management companies.
- rack upcoming construction and infrastructure projects in the assigned region.
- Arrange product presentations, technical discussions, demonstrations, and site visits.
- Coordinate with the technical/design team for project-specific requirements.
- Follow up on project enquiries from initial enquiry through quotation, negotiation, order confirmation, and execution.
- Sales Team Management
- Lead, manage, and motivate the regional sales team.
- Set individual and team sales targets.
- Monitor daily activities, customer visits, enquiries, quotations, conversions, and order bookings.
- Conduct regular sales meetings and performance reviews.
- Provide coaching and training to Sales Executives, Area Sales Managers, and Sales Representatives.
- Ensure disciplined follow-up and proper reporting by the sales team.
- Product & Technical Knowledge
- Maintain strong knowledge of the company's: Aluminium window systems, Sliding window systems, Sliding door systems, Casement windows, Openable doors, Curtain wall/faade systems, where applicable, Hardware and accessories, Glass specifications, Mosquito nets and related accessories, Anodized/powder-coated profiles.
- Understand fabrication, installation, measurements, and basic technical requirements.
- Explain product advantages and applications to customers, dealers, architects, and project teams.
- Quotation & Commercial Management
- Review major quotations and commercial proposals before submission.
- Negotiate pricing, payment terms, delivery schedules, and other commercial conditions within approved company limits.
- Ensure healthy gross margins while achieving sales targets.
- Coordinate with management for special pricing and project-specific commercial approvals.
- Monitor order profitability and avoid unauthorized discounts.
- Coordination with Internal Departments
- Coordinate closely with: Sales, Marketing, Estimation, Design, Production, Procurement, Inventory, Quality, Dispatch & Logistics, Installation, Accounts.
- Ensure that customer commitments regarding price, specifications, quantity, delivery, and installation are communicated accurately to the respective departments.
- Customer Relationship Management
- Build and maintain long-term relationships with key customers and business partners.
- Handle major customer complaints and coordinate internally for timely resolution.
- Conduct regular customer and dealer visits.
- Gather market feedback and communicate customer requirements to management.
- Develop key accounts and increase repeat business.
- Sales Reporting & MIS
- Prepare and review Daily sales reports, Weekly sales reports, Monthly sales reports, Sales pipeline reports, Dealer performance reports, Enquiry and conversion reports, Project tracking reports, Collection/outstanding reports, Regional sales forecasts.
- Analyse sales performance against targets and take corrective action where required.
- Market Intelligence
- Monitor competitor products, pricing, dealer networks, schemes, and market activities.
- Identify emerging market trends and customer preferences.
- Provide management with regular updates regarding market conditions and competitor movements.
- Recommend new products, systems, territories, and business opportunities based on market requirements.
Required Qualification & Experience
- Bachelor's degree in Business Administration, Marketing, Engineering, or a related field.
- 7+ years of sales experience, preferably in the Windows, Doors, Aluminium, uPVC, Faade, Building Materials, or Construction industry.
- Prior experience managing a regional sales team or territory is preferred.
- Strong experience in dealer/channel development and project sales.
- Experience dealing with architects, builders, contractors, developers, and fabricators will be an advantage.
Required Skills
- Strong sales and negotiation skills
- Leadership and team management
- Dealer/channel development
- Project sales management
- Business development
- Customer relationship management
- Commercial understanding
- Market analysis
- Sales forecasting
- Excellent communication and presentation skills
- Strong follow-up and execution ability
- Good knowledge of MS Excel and CRM/ERP
Salary Range and Benefits
Salary: Rs 65,000 -75,000