Referral Sales Lead

Bonito Designs; Mumbai; Hybrid; INR 4,000,000 - 7,500,000; Full time

Job summary

Bonito Designs is seeking a senior sales professional to drive referral sales targets and lead a mid-sized team from Mumbai. The role requires a strong execution mindset, tracking performance, and ensuring adherence to SOPs and reporting standards.

You will collaborate with Marketing, CRM, Operations, and Experience Center teams to improve conversion outcomes and drive business numbers across multiple locations in India.

Qualifications

• Graduate / Post-graduate with 12+ years of overall sales experience.
• 5+ years of experience in team leadership roles, managing medium sized sales teams.
• Strong background in target-driven and execution-focused sales environments.
• Comfortable working in a dynamic, high-energy, and rigorous sales ecosystem.
• Open to frequent travel across company location in India.
• Proficiency in MS Excel and PowerPoint would be beneficial.

Responsibilities

• Drive achievement of daily, weekly, and monthly referral sales targets.
• Track and review daily activity metrics including referrals generated, follow-ups, meetings, conversions, and net bookings to drive productivity and performance benchmarks at individual and team levels.
• Conduct regular performance reviews to identify gaps and drive timely corrective actions.
• Ensure strong adherence to sales processes, SOPs, and reporting standards.
• Work closely with Referrals Program Lead to ensure collaborative business number delivery.
• Collaborate closely with Marketing, CRM, Operations, and Experience Center teams to improve conversion outcomes.

Skills

Target-driven sales

Leadership

Sales execution

Adaptability

Travel readiness

Education

Graduate / Post-graduate

Tools

MS Excel

PowerPoint

Job description

Key Responsibilities

• Drive achievement of daily, weekly, and monthly referral sales targets
• Track and review daily activity metrics including referrals generated, follow-ups, meetings, conversions, and net bookings to drive productivity and performance benchmarks at individual and team levels
• Conduct regular performance reviews to identify gaps and drive timely corrective actions
• Ensure strong adherence to sales processes, SOPs, and reporting standards
• Work closely with Referrals Program Lead to ensure collaborative business number delivery
• Collaborate closely with Marketing, CRM, Operations, and Experience Center teams to improve conversion outcomes

Desired Candidate Profile

• Graduate / Post-graduate with 12+ years of overall sales experience
• 5+ years of experience in team leadership roles, managing medium sized sales teams
• Strong background in target-driven and execution-focused sales environments
• Comfortable working in a dynamic, high-energy, and rigorous sales ecosystem
• Open to frequent travel across company location in India
• Good to have: Proficiency in MS Excel and PowerPoint
• Preferred Industries: Timeshare, Telecom, Insurance, FMCG/FMCD General/Modern Trade

Key Performance Indicators

• Daily referral generation and conversion performance
• Consistent achievement of monthly sales targets
• Funnel depth, follow-up effectiveness, and closure ratios
• Overall team productivity and happiness