Public Relations Specialist

FLAME University; Pune District; On-site; INR 700,000 - 1,000,000; Full time

Job summary

FLAME University is seeking a strategic Public Relations Specialist to strengthen its media narrative, reputation, and thought leadership. You will develop PR strategies across research, AI initiatives, sustainability projects, and milestones, collaborating with senior leadership to source compelling stories and manage Tier-1 media relationships.

The role requires 4–7 years in PR, excellent writing and media pitching, and a strong network in national media, with emphasis on higher education and

Qualifications

• 4–7 years of relevant PR or corporate communications experience.
• Strong network with national and Tier-1 media.
• Excellent writing, storytelling, and media pitching.
• Experience managing PR agencies and senior stakeholders.
• Experience in higher education, research, technology, or institutional communications is advantageous.

Responsibilities

• Develop and execute PR strategies for FLAME University's research, AI initiatives, sustainability projects, and milestones.
• Collaborate with Deans, faculty, and leadership to source news stories and thought-leadership opportunities.
• Manage the university’s Tier-1 PR agency and build relationships with journalists and media houses.
• Drive media outreach, press releases, media events, and high-impact communication campaigns.
• Position FLAME faculty and leadership as expert voices on national platforms.
• Monitor media coverage, identify reputation risks, and support crisis communications.
• Track PR outcomes and provide regular visibility and impact reports.

Skills

Public relations

Media relations

Content writing

Storytelling

Media pitching

Relationship building

Crisis communication

Job description

We are looking for a strategic Public Relations Specialist to strengthen FLAME University’s media narrative, reputation, and thought leadership.

Key Responsibilities

• Develop and execute PR strategies that position FLAME’s research, AI initiatives, sustainability projects, academic achievements, and institutional milestones in leading media.
• Collaborate with Deans, Centre Heads, faculty, and senior leadership to identify and develop compelling news stories and thought-leadership opportunities.
• Manage the University’s Tier-1 PR agency and build strong relationships with journalists, editors, and media houses.
• Drive media outreach, interviews, press releases, media events, and high-impact communication campaigns.
• Position FLAME faculty and leadership as expert voices across national and relevant industry platforms.
• Monitor media coverage, identify reputation opportunities/risks, and support crisis communication initiatives.
• Track PR outcomes and provide regular reports on media visibility and impact.

Key Requirements

• 4–7 years of relevant experience in PR, corporate communications, media relations, or a similar role.
• Strong relationships and network with national and Tier-1 media.
• Excellent writing, storytelling, communication, and media pitching skills.
• Experience managing PR agencies and senior stakeholders.
• Strong understanding of the media landscape, reputation management, and crisis communications.
• Experience in higher education, research, technology, or institutional communications will be an advantage.