Public Relations Executive

Adfactors PR; Delhi; On-site; INR 500,000 - 750,000; Full time

Job summary

Adfactors PR Pvt. Ltd. is seeking a Public Relations Executive to craft compelling narratives, secure media placements, and establish thought leadership for clients. You will work closely with a talented team to develop and execute strategic communication plans across industries.

The role focuses on building media relationships, creating impactful content, and measuring campaign effectiveness within a dynamic agency environment in Delhi.

Qualifications

• 2–4 years of experience in a PR agency.
• Excellent written and verbal communication; ability to craft narratives.
• Familiarity with PR tools and platforms is a plus.

Responsibilities

• Craft engaging press releases, pitch materials, and other content to secure media coverage and thought leadership opportunities.
• Cultivate and maintain strong relationships with relevant media outlets, journalists, and influencers in business space.
• Develop and execute strategic PR campaigns tailored to the unique needs of clients
• Collaborate with cross-functional teams to align PR efforts with marketing, social media, and content strategies.
• Monitor industry trends and news to identify timely opportunities for our clients to contribute and shine.
• Measure and report on the impact and effectiveness of PR campaigns, adjusting strategies as needed for optimal results.

Skills

Written communication

Verbal communication

Creative thinking

Education

Bachelor's or Post-graduate in PR/Communications/Marketing

Tools

PR tools

Job description

Role Overview: As the Public Relations Executive , you will play a crucial role in developing and executing strategic communication plans for our clients. Working closely with our talented team, you will craft compelling narratives, secure media placements, and establish thought leadership within the industry.

Key Responsibilities:

• Craft engaging press releases, pitch materials, and other content to secure media coverage and thought leadership opportunities.
• Cultivate and maintain strong relationships with relevant media outlets, journalists, and influencers in business space.
• Develop and execute strategic PR campaigns tailored to the unique needs of clients
• Collaborate with cross-functional teams to align PR efforts with marketing, social media, and content strategies.
• Monitor industry trends and news to identify timely opportunities for our clients to contribute and shine.
• Measure and report on the impact and effectiveness of PR campaigns, adjusting strategies as needed for optimal results.

Qualifications:

• Bachelor's degree or Post-graduation in Public Relations, Communications, Marketing, or related field.
• 2-4 years of experience in PR agency.
• Excellent written and verbal communication skills; ability to craft compelling narratives and content.
• Creative thinker with the ability to identify and capitalize on PR opportunities.
• Experience with PR tools and platforms is a plus.