Program Manager, Amazon Advertising

Amazon.com; Bengaluru; On-site; INR 3,500,000 - 6,500,000; Full time

Job summary

Amazon Inc. in Bengaluru seeks a Sr. Program Manager to drive go-to-market for a suite of brand insights and ads account management product solutions, scaling adoption among advertisers, agencies and internal users.

You will lead GTM strategy, set up education programs, collect customer feedback and work with marketing, sales and L&D to raise awareness and product engagement.

Qualifications

• 5+ years of program or project management experience.
• 5+ years of delivering cross functional projects experience.
• Experience defining program requirements and using data and metrics to determine improvements.

Responsibilities

• Lead the GTM strategy and product adoption for 1/ multiple product solutions amongst advertisers, agencies and internal stakeholders.
• Set up programs to continually drive product education and engagement with customers for our product solutions through trainings, customer engagement programs, marketing.
• Setup programs to capture customer feedback at scale, and inform product-tech teams on new feature opportunities and enhancements.
• Collaborate with cross-functional teams (marketing, sales, L&D) to drive programs aimed at driving awareness and adoption of our product solutions.

Skills

Ownership

Customer Obsession

Program management

Cross-functional

Analytical skills

AI fluency

Stakeholder management

Presentation skills

Influence without authority

Education

Master's degree / MBA

Job description

Advertising is a strategic bet for Amazon and is one of the fastest growing business units within Amazon India. We have multiple advertising product solutions that help customers discover great products, and help brands connect with their customers. We work towards strengthening our offerings by continuously building and enhancing product capabilities to improve shopper engagement and advertiser experience.

About the Role

We are looking for a Sr. Program Manager to help us drive Go-to-market (GTM) for a suite of brand insights/ Ads account management product solutions, and scale their adoption amongst Ad customers (advertisers, agencies) and internal stakeholders. The GTM/program leader will be part of close knit team of Product and Program managers supported by a dedicated tech team, working together to:

• enhance our product solutions for advertisers/ agencies through features & insights making it simpler to use and easier to action on
• drive GTM and scale adoption of products amongst customers (advertisers, agencies, internal users)
• understand customer feedback and funnel it back into product enhancement/ development.

Responsibilities

• Lead the GTM strategy and product adoption for 1/ multiple product solutions amongst advertisers, agencies and internal stakeholders.
• Set up programs to continually drive product education and engagement with customers for our product solutions through trainings, customer engagement programs, marketing.
• Setup programs to capture customer feedback at scale, and inform product-tech teams on new feature opportunities and enhancements.
• Collaborate with cross-functional teams (marketing, sales, L&D) to drive programs aimed at driving awareness and adoption of our product solutions.

Basic Qualifications

• High degree of Ownership, Customer Obsession and program/project management skills
• Good presentation skills; need to be able to present to CXOs and Sr. leaders
• Strong process orientation; ability to find efficient solutions to problems and automate tasks (incl. AI fluency)
• Strong stakeholder management experience; ability to work cross-functionally and with a wide range of teams with different skill sets;
• Ability to deep-dive into a problem; strong analytical skills required.
• Should index high on influence without authority and Earn trust.

Basic Qualifications

• 5+ years of program or project management experience
• 5+ years of delivering cross functional projects experience
• Experience defining program requirements and using data and metrics to determine improvements

Preferred Qualifications

• 2+ years of developing program strategies and plans, diving execution, and influencing senior stakeholders experience
• Master's degree, or MBA in management, business administration, economics, engineering, marketing

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Veterans, military spouses, and people with disabilities are encouraged to apply.