Product Specialist

Syngenta; Guntur District; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

Syngenta Vegetables and Flowers seeks a seasoned Product Strategy professional to shape geographies’ portfolios, aligning with customer needs and market trends. You will lead cross-functional teams to define local TPPS, guide product life cycles, and plan trials for strategic varieties and registrations.

Your expertise in market analysis, lifecycle management, and pricing strategy will drive portfolio health and competitive positioning across territories, including collaboration with sales,

Qualifications

• Experience in developing product strategies and collaborating with cross-functional teams.
• Knowledge of defining market positioning and lifecycle management.
• Experience consolidating trial reports to support advancement decisions and promotional activities.
• Ability to define and drive NPI strategy including customer experience campaigns.
• Experience in assessing value traits, market positioning, and proposing pricing strategies.
• Ability to update customer needs and preferences, support portfolio health analysis, and update Target Product Profiles.

Responsibilities

• Developing product strategies for a given geography, collaborating with cross-functional teams to ensure product alignment with business goals.
• Define local Target Product Profile, leading product decisions including market positioning and overall product lifecycle management.
• Planning trials: define standard varieties, trial seeds allocation and standard key traits for evaluation of PLC 6 trials.
• Inputs Seed Production needs of PLC 5 to 6 & 6 to 7 for the territory.
• Consolidates CU or Territory Trial reports (PLC6) to support advancement decisions and promotional activities.
• Define and drive New Product Introduction (NPI) strategy and plans with Customer Experience campaigns.
• Drive variety naming and activate registration / IP protection including trials.
• Assess value traits & positioning, proposing pricing.

Skills

Product strategy

Market analysis

Pricing strategy

Lifecycle management

Cross-functional collaboration

Job description

Company Description

At Syngenta Vegetables and Flowers, we're cultivating tomorrow's diversity through innovative breeding that brings vibrant colors to gardens and nutritious vegetables to tables worldwide. We combine centuries of seed heritage with cutting-edge innovation to develop resilient, high-performing varieties that thrive in diverse climates. Join us in shaping the future of sustainable horticulture, where every seed holds the potential to enhance lives through better nutrition and natural beauty.

Job Description

Role purpose: Develop strategy and Shaping product portfolio for a given set of crops/geography to meet customer segment needs

Key Responsibilities Of Role

• Developing product strategies for a given geography , collaborating with cross-functional teams to ensure product alignment with business goals.
• Define local Target Product Profile, leading product decisions including market positioning and overall product life cycle management including portfolio shape .
• Planning trials: define the standard varieties, trial seeds allocation and standard key traits for evaluation of the PLC 6 trials.
• Inputs Seed Production needs of PLC 5 to 6 & 6 to 7 for the territory.
• Consolidates CU or Territory Trial reports (PLC6) to support advancement decision and promotional activities
• Define and drive New Product Introduction (NPI) strategy and Plans with the Customer Experience campaigns
• Drive variety naming and activate registration / IP protecting including trials
• Assess value traits & positioning , proposing pricing
• Provide strategic inputs to RCL by maintaining an in-depth understanding of the changing market trends, values value chain needs including competitors landscape
• Update customer needs and preferences, to support analysis of portfolio health, update of TPP and prioritize segments/target/market scope.
• Gives technical support to key producers, leverages technical knowledge to the sales team to prepare sales arguments and after sales support.

Qualifications

Knowledge, experience & capabilities:

• Minimum experience required is 5-7 years.
• Product Strategy Development: Experience in developing product strategies and collaborating with cross-functional teams
• Product Lifecycle Management: Knowledge of defining market positioning and life cycle management
• Data Consolidation and Analysis: Experience in consolidating Trial reports to support advancement decisions and developing promotional activities.
• New Product Introduction Strategy: Ability to define and drive NPI strategy including customer experience campaigns.
• Market Analysis and Pricing: Experience in assessing value traits, market positioning, and proposing pricing strategies based on market trends and competitor analysis.
• Customer Needs Analysis: Ability to update customer needs and preferences, support portfolio health analysis, and update Target Product Profiles.

Competencies

• Ability to conduct market research and analyze customer needs and preferences to identify opportunities for product development and portfolio expansion.
• Strategic thinking: The ability to think strategically and develop long-term plans for product portfolio development that align with business goals and customer needs.
• Communication skills: Strong communication skills to collaborate with cross-functional teams, including sales, marketing, and engineering, to ensure that product development aligns with customer needs and business objectives.
• Adaptability: The ability to adapt to changing market conditions and customer needs to ensure that the product portfolio remains relevant and competitive.
• Influencing: Strong influencing skills to inspire and motivate teams to achieve product development goals and drive innovation.

Additional Information

Syngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status.