Product Manager – Ad Monetization Bangalore (Hybrid)

genuin Inc; Bengaluru; Hybrid; INR 900,000 - 1,600,000; Full time

Job summary

Genuin in Bengaluru is seeking an experienced Product Manager for Ad Monetization to own the end-to-end roadmap across direct-sold and programmatic channels. You will define data signals and reporting, collaborate with engineering and data teams, stay ahead of privacy shifts, and relentlessly prioritize initiatives to improve yield, CPMs, and advertiser retention.

This hybrid role requires analytical thinking, commercial acumen, and the ability to ship revenue-driving features in a fast-moving

Qualifications

• 4–7 years of product management experience in adtech or related fields.
• Deep knowledge of programmatic ad ecosystems and auction dynamics.
• Experience with direct-sold workflows and brand safety.
• Proven track record in monetization improvements.
• Strong collaboration with engineering and commercial teams.

Responsibilities

• Own the end-to-end product roadmap for Genuin’s ad monetization products — from ad formats and inventory management through to yield optimization and reporting.
• Define and drive the strategy for both direct-sold and programmatic channels, balancing near-term revenue with long-term ecosystem health.
• Define the data and reporting layer: what signals matter to advertisers, what the business needs to see, and how we give both sides confidence in performance.
• Stay close to industry evolution—privacy regulations, signal loss, retail media growth, contextual targeting—and bring that thinking into the roadmap.
• Track revenue, fill rates, CPMs, and advertiser retention as primary success signals and use them to prioritize relentlessly.

Skills

Adtech product mgmt

Programmatic advertising

Direct-sold workflows

Monetization stack

Revenue focus

Engineering collaboration

Tools

ID5

Livemap

Job description

Genuin is making the world's most trusted brands relevant in the age of AI as the industry’s first generative engagement, experience, and revenue infrastructure. Genuin empowers publishers, retailers, and consumer brands to embed video experiences inside their own properties, sell sponsored access to their most engaged environments, and extend that relevance across a trusted open-web network. Today, hundreds of organizations, including iHeartMedia, Us Weekly, and TED, rely on Genuin to power brand-safe digital ecosystems that inspire trust and drive measurable outcomes.

Join us in redefining engagement — one genuine connection at a time!

About The Role

Genuin sits at a genuinely interesting intersection for monetization: a high-engagement video and community platform with rich contextual signals, a privacy-first architecture, and audiences that brands actually want to reach. The monetization layer — direct-sold partnerships, programmatic channels, and everything in between — is a core part of how we grow and how we make that value tangible for advertisers.

We’re looking for a Product Manager who has spent real time inside the ad ecosystem. Someone who has felt the friction between publisher needs and advertiser expectations, who understands yield, knows how the programmatic stack works end to end, and has opinions about where the industry is heading. You'll own the roadmap for Genuin’s monetization products, working closely with our business, engineering, and data teams to build something that performs for both sides of the marketplace.

Role

Product Manager – Ad Monetization

Team

Level

Senior (4–7 years)

Location

Bangalore, India (Hybrid) · Frequent travel to Ahmedabad

Employment

Full-Time

Key Responsibilities

• Own the end-to-end product roadmap for Genuin’s ad monetization products — from ad formats and inventory management through to yield optimization and reporting.
• Define and drive the strategy for both direct-sold and programmatic channels, balancing near-term revenue with long-term ecosystem health.
• Define the data and reporting layer: what signals matter to advertisers, what the business needs to see, and how we give both sides confidence in performance.
• Stay close to how the industry is evolving — privacy regulations, signal loss, retail media growth, contextual targeting — and bring that thinking into the roadmap proactively.
• Track revenue, fill rates, CPMs, and advertiser retention as primary success signals and use them to prioritize relentlessly.

Required Qualifications

• 4–7 years of product management experience, with the majority of it spent directly in adtech, media, retail media, or consumer platforms with significant ad revenue.
• Deep working knowledge of how programmatic advertising works — auction mechanics, bid landscapes, header bidding, floor price strategy, and the SSP/DSP relationship.
• Genuine familiarity with direct-sold workflows: trafficking, campaign management, brand safety, measurement and relevant partnerships
• You've built or significantly improved something in the monetization stack and can talk through the trade-offs you navigated — technical constraints, revenue goals, user experience, advertiser expectations.
• Commercially minded: you track revenue impact, understand yield management, and can hold your own in a room with media buyers and ad ops teams.
• Strong enough technical understanding to work well with engineering.

Preferred Qualifications

• Experience at a supply-side platform, ad server, retail media network, or a publisher/platform with significant direct ad revenue.
• Exposure to contextual or privacy-first targeting approaches.
• Familiarity with video ad formats and the specific dynamics of in-stream, outstream, and in-feed monetization.
• Experience working with identity partners (Livermap, ID5 etc.) and understanding how advertisers use identity providers.
• Startup experience — you're used to building from incomplete information and making decisions without waiting for full certainty.

Key Success Metrics

• Ad revenue growth across direct-sold and programmatic channels.
• Yield improvement — CPMs, fill rates, effective RPMs.
• Speed and quality of new ad product and format launches.

Why Join Us

• Close collaboration with founders and business leadership from day one.
• A platform built with privacy in mind, which puts us ahead rather than behind on where the industry is heading.
• Competitive compensation and equity.
• Hybrid setup: Bangalore base with frequent travel to our Ahmedabad office.

About Company

If you want to help shape the future of video, media, commerce, and AI-led experiences, we’d love to meet you.