Product Manager

Intworks; Hyderabad; On-site; INR 4,000,000 - 6,000,000; Full time

Job summary

Intworks is seeking a senior Product Manager to own the privacy-first programmatic DOOH platform roadmap for a major MENA operator. You will translate market needs into requirements across SSP, DSP integration, CMS abstraction, and Proof of Play, working closely with engineering, design, and the customer’s commercial team to drive revenue outcomes.

The role is hands-on, requiring strong discovery skills, technical fluency, and a track record of delivering two-sided marketplace platforms with

Qualifications

• 8+ years in product management, with 4+ years in AdTech/MarTech/RTB-adjacent platforms.
• Two-sided platform experience shipping auction-based marketplaces with supply and demand dynamics.
• Hands-on AdTech depth in at least SSP, DSP, ad server, or attribution.
• Technical fluency with API specs, OpenRTB extensions, latency SLAs, cryptographic verification.

Responsibilities

• Own the product roadmap for a privacy-first pDOOH platform serving a major operator.
• Lead discovery and convert insights into PRDs, user stories, and acceptance criteria.
• Define DSP/SSP integration priorities and negotiate terms with partners.
• Drive SSP feature set, auction types, pricing controls, inventory packaging, and rate card management.
• Own measurements, dashboards, and Proof of Play reporting; ensure privacy compliance.

Skills

AdTech

RTB platforms

Two-sided marketplaces

APIs & OpenRTB

Job description

Own the product roadmap for a privacy-first programmatic Digital Out-of-Home (pDOOH) platform serving a major MENA telecommunications operator. You will translate market needs and customer strategy into product requirements across the SSP, demand integration, CMS abstraction, and proof-of-play layers.

This is a hands-on PM role, partner closely with engineering, design, and the customer’s commercial team to ship outcomes that drive measurable revenue.

Key Responsibilities

• Roadmap ownership: Define and maintain the multi-quarter product roadmap across the DOOH Control Plane and the Monetization & Data Plane; align with customer business objectives and the competitive landscape.
• Discovery & requirements: Lead discovery with the customer’s strategy, sales, and operations teams; convert insights into PRDs, user stories, and acceptance criteria.
• Demand-side partnerships: Set DSP integration priorities across DV360, The Trade Desk, Hivestack, Criteo, MediaMath, and Xandr; shape technical and commercial terms with DSP partners alongside the customer.
• Supply-side product: Drive the SSP feature set, auction logic, deal types (open auction / PMP / Programmatic Guaranteed), pricing controls, inventory packaging, and rate card management.
• Measurement & Proof of Play: Own the metrics layer, fill rate, win rate, decisioning latency, viewability, audit-grade Proof of Play; design dashboards and partner-facing reports.
• Privacy & compliance: Champion privacy-by-design; ensure features comply with PDPL/GDPR and zero-PII targeting approaches.
• Go-to-market: Define launch plans, pricing tiers, onboarding for new publishers (venues), and self-serve advertiser/agency capabilities.
• Stakeholder management: Brief executive sponsors at the customer and internally; run steering committees; manage prioritization trade-offs with engineering and design.

Required Experience

• 8+ years in product management, with 4+ years in AdTech, MarTech, or RTB-adjacent platforms.
• Two-sided platforms: Track record shipping auction-based marketplaces or platforms with supply + demand dynamics.
• AdTech depth: Hands-on with at least one of SSP, DSP, ad server, or attribution platform. pDOOH, RMN, or DOOH experience strongly preferred.
• Technical fluency: Comfortable with API specs, OpenRTB extensions, latency SLAs, and cryptographic verification concepts, able to challenge engineering trade-offs without being prescriptive.
• Commercial instincts: Pricing models, revenue forecasting, and partnership economics.
• Discovery & PRD authorship: Led structured product discovery and shipped PRDs in enterprise B2B SaaS or telco environments.
• Privacy literacy: PDPL, GDPR, zero-PII targeting, and venue/context-based audience design.

Location Hyderabad, India (hybrid, with periodic travel to UAE)