Product Lead - Personal Finance

Birla Carbon; Thane; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

Aditya Birla Group invites applications for Product Lead - Personal Finance. Lead My Track, a personal financial wellness platform, shaping product strategy and roadmap across credit health, spend insights, investments and net worth.

Collaborate with Engineering, Design, Analytics, Marketing and Finance to deliver compelling customer experiences. You will drive engagement, personalization, and measurable outcomes using data-driven insights, and align multiple digital heads to scale the platform

Qualifications

• 8–12 years of product management experience in FinTech or related digital platforms.
• Proven track record building and scaling customer-facing digital products.
• Strong understanding of personal finance, investments, and financial wellness.
• Experience using data and customer insights to drive product decisions.
• Strong stakeholder management and cross-functional leadership.

Responsibilities

• Own and drive the product vision, strategy, and roadmap for My Track.
• Build and scale capabilities across: Credit Health & Credit Score Tracking; Expense Management & Spend Insights; Investment & Portfolio Tracking; Net Worth Monitoring; Goal-Based Financial Planning; Personalized Financial Insights & Recommendations.
• Drive customer engagement, retention, and habit-forming user journeys.
• Leverage data, analytics, and experimentation to improve product performance and personalization.
• Partner with Engineering, Design, Analytics, Marketing, and Business teams to deliver exceptional customer experiences.
• Define and track key success metrics including adoption, engagement, retention, conversion, and cross-sell.
• Enable seamless integration of lending, investments, insurance, and other financial products within the platform.

Skills

Product Management

FinTech / WealthTech

Cross-functional leadership

Data-driven decisions

Stakeholder management

Job description

At the Aditya Birla Group, our Corporate Vision is aligned and intricately woven with our People Vision.

Product Lead - Personal Finance

Designation : NA

Job Description:

Job Purpose

At Aditya Birla Capital Digital, we're building My Track, a personal financial wellness platform designed to help customers take control of their financial lives through a unified view of their credit health, expenses, investments, liabilities, net worth, and financial goals.

We're looking for a product leader who is passionate about creating engaging consumer experiences and leveraging data-driven insights to help customers make smarter financial decisions. This role offers the opportunity to shape the future of financial wellness for millions of users and drive meaningful business impact across the Aditya Birla Capital ecosystem.

Aditya Birla Capital (ABCL) has diverse, industry-leading businesses across multiple verticals, including lending, life insurance, health insurance, insurance booking, mutual funds, housing finance, wealth management, insurance advisory services, retail broking, distribution of third party products etc. Rationale for the role lies in advantage of integrating strategic alliances and fintech partnerships centrally for pan-ABCL to maximize benefit at the most optimum economics
Challenges:
Build world-class digital platforms in a space where our competitors have already evolved their digital product offerings.
Aligning Digital Heads, along with each of their one downs to ensure effective alignment and rollout of ABC Digital guidelines to drive UI/UX synergy
Our tech approach is traditional which creates a challenge in imagining and delivering innovative and agile tech solutions for new-age user experience.
Develop seller empathy to raise plans and build products to satisfy their needs.
Collaborate cross-functionally with: Engineering, Design, Data Science, Marketing, Finance, Legal, Compliance, and Risk

What You'll Do

• Own and drive the product vision, strategy, and roadmap for My Track.
• Build and scale capabilities across:
  • Credit Health & Credit Score Tracking
  • Expense Management & Spend Insights
  • Investment & Portfolio Tracking
  • Net Worth Monitoring
  • Goal-Based Financial Planning
  • Personalized Financial Insights & Recommendations
• Drive customer engagement, retention, and habit-forming user journeys.
• Leverage data, analytics, and experimentation to improve product performance and personalization.
• Partner closely with Engineering, Design, Analytics, Marketing, and Business teams to deliver exceptional customer experiences.
• Define and track key success metrics including adoption, engagement, retention, conversion, and cross-sell.
• Enable seamless integration of lending, investments, insurance, and other financial products within the platform.
  

What We’re Looking For

• 8-12 years of experience in Product Management, FinTech, WealthTech, Consumer Internet, or Digital Platforms.
• Proven experience building and scaling customer-facing digital products.
• Strong understanding of personal finance, investments, financial wellness, or consumer engagement ecosystems.
• Experience using data and customer insights to drive product decisions.
• Strong stakeholder management and cross-functional leadership skills.
• Analytical mindset with a passion for solving customer problems at scale.
• Discover more about life at Aditya Birla Group