Principal Associate - Marketplace

Myntra; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Myntra in Bengaluru seeks an Associate Key Account Manager (Fashion) to drive growth and profitability for a set of fashion brands on the marketplace. You will be the primary contact for partners, helping scale their business through data-driven insights, selection optimization, and strategic promotions.

Role requires 1–3 years in e-commerce or retail buying, strong Excel/Tableau skills, and a sharp eye for fashion trends.

Qualifications

• Bachelor’s degree in Business, Marketing, Engineering or Fashion Management.
• 1–3 years in E-commerce, Category Management, or Retail Buying.
• Analytical rigor with advanced Excel; familiarity with Tableau/SQL is a plus.
• Strong fashion sense and understanding of Indian/global fashion trends.
• High-stakes negotiation skills and ability to influence brand stakeholders.

Responsibilities

• Drive growth, profitability, and customer experience for designated fashion brands.
• Act as business consultant, conducting weekly and monthly brand reviews.
• Onboard new brands, ensure catalogs are live, optimized, and visually appealing.
• Negotiate commissions, marketing budgets, and exclusive launches.
• Own GMV and revenue targets for your portfolio.
• Analyze sales data to identify gaps and advise brands to fill them.
• Monitor CVR, AOV, and CAC to optimize performance.
• Collaborate with logistics to reduce RTO and improve fulfillment speed.
• Plan and execute promotional calendars and allocate premium on-property visibility.
• Improve digital assets to boost organic discovery.

Skills

Analytical skills

Excel proficiency

Tableau

SQL

Negotiation

Education

Bachelor’s degree in Business, Marketing, Engineering or Fashion Management

Tools

Excel

Tableau

SQL

Job description

Who are we?

Myntra is India’s leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we’ve always believed in disrupting the ordinary.

About The Company

Myntra is India’s leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we’ve always believed in disrupting the ordinary.

We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We’re bold in our thinking, agile in our execution, and collaborative in spirit.

Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in.

We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us.

From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us.

Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.

Job Description: Associate Key Account Manager (Fashion)

Role Objective

To drive growth, profitability, and customer experience for a designated set of fashion brands on the marketplace. You will be the primary point of contact for brand partners, helping them scale their business through data-driven insights, selection optimization, and strategic promotion.

Key Responsibilities

• Account Management & Relationship Building


• Act as the "Business Consultant" for brands, conducting weekly and monthly business reviews (MBRs).


• Onboard new brands and ensure their catalog is live, optimized, and visually appealing.


• Negotiate commercial terms, including commissions (Take Rate), marketing budgets, and exclusive launches.


• Category Growth & P&L Ownership


• Own the Gross Merchandise Value (GMV) and revenue targets for your portfolio.


• Analyze sales data to identify "White Spaces" (gaps in the current collection) and advise brands to fill them.


• Monitor key metrics: Conversion Rate (CVR), Average Order Value (AOV), and Customer Acquisition Cost (CAC).


• Inventory & Operations


• Manage Stock Cover and Inwarding; ensure brands have sufficient depth in "Hero SKUs" (best-sellers).


• Collaborate with logistics teams to reduce RTO (Return to Origin) and improve fulfillment speed.


• Monitor pricing competitiveness to ensure your brands are winning the "Buy Box" or staying relevant against competitors.


• Marketing & Merchandising


• Plan and execute the promotional calendar (e.g., End of Reason Sale, Diwali events, Flash Sales).


• Allocate premium "On-Property" visibility (banners, search ads) to brands based on performance and ROI.


• Advise brands on improving digital assets (images, videos, descriptions) to boost organic discovery.

Requirements & Skills

• Education: Bachelor’s degree in Business, Marketing, Engineering or Fashion Management (MBA preferred).


• Experience: 1–3 years in E-commerce, Category Management, or Retail Buying.


• Analytical Rigor: Advanced proficiency in Excel (VLOOKUP, Pivot Tables) and data visualization tools (Tableau/SQL is a plus).


• Fashion Instinct: A strong pulse on current trends and seasonal cycles in the Indian/Global fashion market.


• Soft Skills: High-stakes negotiation skills and the ability to influence C-suite stakeholders at brand houses.

Required Skills

• key account management