Performance Marketing Executive

Biz4Group LLC; Jaipur; On-site; INR 400,000 - 600,000; Full time

Job summary

Biz4Group LLC in Jaipur, India, is looking for a Performance Marketing Executive passionate about digital marketing. The candidate will plan and execute campaigns, analyze performance, and collaborate with various teams to align strategies with business goals.

With 1–3 years of experience, candidates should possess strong analytical skills and hands-on experience with platforms like Google Ads and Meta Ads. An eagerness to learn and adapt to trends in the industry is crucial.

Qualifications

• 1–3 years of experience in Performance, Digital, or Growth Marketing.
• Hands-on experience with major digital marketing platforms.
• Exposure to AI marketing tools is highly preferred.

Responsibilities

• Plan and optimize paid marketing campaigns.
• Analyze performance and identify insights.
• Collaborate with teams on marketing initiatives.

Skills

Analytical skills

Digital marketing understanding

Data interpretation

Communication skills

Curiosity and adaptability

Problem-solving

Marketing funnel basics

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

Job description

At Biz4Group, we provide high-end IT services and AI solutions to a sophisticated US-based clientele.

About the Role

We are seeking a Performance Marketing Executive who is curious, analytical, and eager to learn. Beyond campaign execution, this role requires strong problem‑solving skills, an experimentation mindset, and the ability to turn insights into measurable business outcomes.

Key Responsibilities

• Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and other relevant channels.
• Analyze campaign performance and identify actionable insights to improve ROI, lead quality, and conversion rates.
• Design and execute growth experiments to improve acquisition performance and marketing efficiency.
• Collaborate with content, design, sales, and leadership teams to align marketing initiatives with business objectives.
• Conduct audience research, competitor analysis, and market studies to uncover growth opportunities.
• Build reports and dashboards to track key performance metrics and communicate findings effectively.
• Continuously explore emerging AI-powered marketing tools, automation opportunities, and industry best practices.
• Take ownership of campaign outcomes and proactively recommend improvements.

Required Skills

• Strong analytical and structured problem‑solving abilities.
• Good understanding of digital marketing channels and performance marketing concepts.
• Ability to interpret data and make informed decisions.
• Excellent communication and stakeholder management skills.
• Curiosity to learn, experiment, and adapt to evolving marketing trends.
• Ability to think independently and challenge assumptions with data‑backed reasoning.
• Basic understanding of marketing funnels, attribution, conversion tracking, and campaign optimization.

Qualifications

• 1–3 years of experience in Performance Marketing, Digital Marketing, Growth Marketing, or a related role.
• Hands‑on experience with Google Ads, Meta Ads, LinkedIn Ads, Google Analytics, or similar platforms.
• Exposure to AI marketing tools, automation platforms, or personal marketing projects is highly preferred.
• Demonstrated examples of self‑learning, experimentation, side projects, certifications, or growth initiatives.