Performance Marketing

Integfarms Myhealthschool; Thiruvallur District; On-site; INR 600,000 - 900,000; Full time

Job summary

Integfarms Myhealthschool is seeking a Performance Marketing Lead to drive customer acquisition and revenue growth through data-driven campaigns. You will lead Google and Meta advertising, optimize PPC, and present insights to stakeholders.

The role requires 2–5 years’ experience in paid marketing, strong analytics, and collaboration with cross-functional teams. On-site position in Chennai area with a 9-6 schedule.

Qualifications

• Minimum 2–5 years of paid marketing experience.
• Strong grasp of Google Ads and Meta Ads platforms.
• Experience with data analysis and dashboards.

Responsibilities

• Develop and run campaigns on Google and Meta platforms.
• Plan, manage, and optimize PPC campaigns for ROI.
• Monitor performance and implement data-driven optimizations.
• Conduct market research and competitor analysis.
• Prepare insights and dashboards for stakeholders.

Skills

Google Ads

Meta Ads

PPC Management

Data Analytics

Market Research

Data Presentation

Job description

Job Title: Performance Marketing Lead

Location: Poonamallee ( Chennai)

Experience: 2-5 Years

Employment Type: Full-Time

Working Days - Monday - Saturday

Shift - 9-6 PM

Only Male candidates can Apply

Notice Period - Immediate & 30 Days

About the Role

We are looking for a results-driven Performance Marketing Lead to lead our digital marketing initiatives and drive customer acquisition, lead generation, and revenue growth through data-driven campaigns. The ideal candidate should have strong expertise in paid advertising, campaign optimization, analytics, and market research.

Key Responsibilities

• Develop and execute high-performing digital marketing campaigns across Google and Meta platforms.
• Plan, manage, and optimize PPC campaigns to maximize ROI.
• Monitor campaign performance and implement data-driven optimization strategies.
• Conduct market research and competitor analysis to identify growth opportunities.
• Analyse campaign data and prepare actionable insights for stakeholders.
• Create dashboards and presentations to communicate marketing performance.
• Manage marketing budgets efficiently and improve cost-per-acquisition (CPA) and return on ad spend (ROAS).
• Collaborate with creative, content, product, and sales teams to achieve business goals.
• Stay updated with the latest digital marketing trends and platform updates.

Mandatory Skills

• Google Ads
• Meta Ads (Facebook & Instagram Ads)
• PPC (Pay-Per-Click Campaign Management)
• Data Analytics
• Market Research
• Data Presentation (Excel, PowerPoint, Looker Studio, or similar reporting tools)