Motion Graphic Designer

OYO; Gurugram District; On-site; INR 500,000 - 800,000; Full time

Job summary

OYO is seeking a creative Motion Graphic Designer to bring brand campaigns to life through motion. You will work with Marketing, Brand, Creative, Social Media, and Product teams to produce engaging content across platforms, from storyboards to final delivery.

The role requires strong skills in After Effects, typography, composition, and digital-first storytelling, with experience creating short-form videos for Instagram, YouTube, LinkedIn, and branded content.

Qualifications

• Proven ability to craft motion graphics from concept to delivery.
• Strong portfolio demonstrating motion design for social media and campaigns.
• Experience with 2D animation, typography, and visual storytelling.

Responsibilities

• Create high-quality motion graphics for social media, digital ads, and brand content.
• Translate briefs into compelling visual stories and animations.
• Develop short-form video content for Instagram, YouTube, LinkedIn, and other platforms.
• Create animated social posts, campaign assets, and product explainers.
• Maintain brand guidelines across all motion assets and templates.
• Collaborate with designers, copywriters, marketers, and editors to deliver end-to-end campaigns.
• Incorporate Lottie animations and micro-interactions where applicable.

Skills

Motion design

Visual storytelling

Typography

Brand storytelling

Social media content creation

Storyboarding

Tools

Adobe After Effects

Adobe Premiere Pro

Adobe Illustrator

Adobe Photoshop

Lottie

Job description

Motion Graphic Designer

Company: OYO
Location: Gurugram

OYO is a global hospitality technology company focused on making quality stays accessible and creating seamless experiences for travellers and hotel partners. Our creative and marketing teams work across digital campaigns, social media, brand communication, product storytelling, and performance marketing to build a strong and engaging visual identity.

About the Role

We are looking for a creative and detail-oriented Motion Graphic Designer who can bring OYO's brand, campaigns, and marketing ideas to life through motion.

The ideal candidate should have a strong understanding of motion design, visual storytelling, typography, composition, pacing, and digital-first content. You will work closely with the Marketing, Brand, Creative, Social Media, and Product teams to create engaging motion content across multiple platforms.

The role requires someone who can take a brief from concept storyboard design animation final delivery.

Key Responsibilities

• Create high-quality motion graphics, animations, reels, social media videos, digital ads, and branded content for OYO.
• Translate creative briefs, campaign concepts, and marketing objectives into compelling visual stories.
• Develop engaging short-form video content for Instagram, YouTube, LinkedIn, and other digital platforms.
• Create animated social posts, campaign assets, promotional videos, product explainers, event creatives, and brand films.
• Develop typography animations, transitions, kinetic graphics, visual effects, and animated illustrations.
• Create and maintain reusable motion templates, transitions, graphic systems, and branded animation assets.
• Collaborate with graphic designers, copywriters, marketers, video editors, and creative leads to execute campaigns end-to-end.
• Work on Lottie animations and micro-interactions for web and digital experiences.
• Convert static designs into engaging motion assets while maintaining OYO's visual identity.
• Create storyboards and style frames before beginning animation.
• Edit and enhance video content with appropriate transitions, sound, music, effects, and pacing.
• Adapt creative assets into multiple formats and aspect ratios for different digital platforms.
• Ensure consistency in brand guidelines, typography, colours, visual language, and motion principles.
• Manage multiple projects simultaneously and deliver high-quality work within timelines.
• Stay updated with emerging trends in motion design, social content, AI-powered creative tools, animation, and digital storytelling.

Required Skills

• Strong proficiency in Adobe After Effects mandatory.
• Good knowledge of Adobe Premiere Pro, Illustrator, and Photoshop.
• Strong understanding of motion design and animation principles including timing, easing, rhythm, transitions, and keyframing.
• Strong understanding of typography, composition, colour, hierarchy, and visual storytelling.
• Experience creating content specifically for social media and digital marketing.
• Experience with Lottie is highly preferred.
• Ability to create polished 2D animations and motion graphics from scratch.
• Basic understanding of video editing, sound design, colour correction, and compositing.
• Ability to work with storyboards, scripts, creative briefs, and brand guidelines.
• Strong attention to detail and a good eye for visual quality.

Good to Have

• Experience with Blender, Cinema 4D, or other 3D tools.
• Knowledge of Figma and digital product design.
• Experience with Rive, SVG animation, or interactive motion.
• Basic knowledge of After Effects expressions.
• Experience working with AI tools for creative production.
• Understanding of how animations are implemented on web/mobile platforms.
• Experience in hospitality, travel, consumer internet, e-commerce, or high-growth technology companies.

What We’re Looking For

• A strong motion design portfolio demonstrating original creative thinking.
• Someone who understands that good motion is not just about effects, but about storytelling, timing, and communication.
• Strong creative problem-solving ability.
• Ability to work in a fast-paced, collaborative environment.
• Comfortable receiving feedback and iterating quickly.
• Ability to independently take ownership of projects from concept to final output.

Portfolio Requirements

Candidates should share a portfolio/showreel showcasing:

• Motion graphics
• Social media campaigns
• Brand videos
• Typography animation
• 2D animation
• Video editing
• Digital advertisements
• Product/UI animation
• Lottie/micro-interactions, if available

Portfolio is mandatory.