Media Account Manager

Dentsu; Bengaluru; Vor Ort; INR 800.000 - 1.200.000; Vollzeit

Zusammenfassung

Dentsu in Bangalore is seeking a Media Account Manager who can own client relationships and lead end-to-end media campaigns. You will drive planning, execution, optimization and reporting, translating client objectives into effective media solutions across digital, social, search, programmatic, video, OOH and print.

Collaborate with internal teams and media partners, use data and insights to improve planning, manage budgets and ensure timely delivery.

Aufgaben

• Act as the primary day-to-day contact for assigned clients and build strong relationships.
• Understand client objectives, marketing priorities and media requirements.
• Manage communications, reviews, presentations and status updates.
• Proactively identify client needs and opportunities to grow the account.
• Translate briefs into media strategies and plans aligned to objectives.
• Develop media recommendations across digital, social, search, programmatic, video, OOH and print.
• Use insights to inform planning and identify new opportunities.
• Own the campaign lifecycle from briefing to post-campaign analysis.
• Coordinate with activation, buying, analytics and other teams.
• Monitor delivery against KPIs, budgets, timelines and objectives.
• Review performance and translate data into actionable insights.
• Develop client-facing reports, dashboards and post-campaign analyses.
• Explain what happened, why, and what to do next.
• Manage media plans, budgets, trackers and financial processes.
• Collaborate with finance and buying teams, monitor spends and risks.
• Coordinate with internal teams and media partners; mentor junior colleagues.
• Identify opportunities for account growth and cross-channel solutions.

Kenntnisse

Client management

Media planning

Campaign optimization

Data-driven

Stakeholder management

GWI

Reach Planner

Tools

GWI

Reach Planner

Jobbeschreibung

We are looking for a Media Account Manager who can take ownership of client relationships and the end-to-end delivery of media campaigns. The role requires a strong understanding of media planning, campaign execution, performance optimization and client management, along with the ability to translate business objectives into effective media solutions. The ideal candidate will be comfortable working across digital, biddable and non-biddable media, collaborating with specialist teams and media partners, and using data and consumer insights to drive better media decisions.

Job Description:

Key Responsibilities

Client & Account Management

• Act as the primary day-to-day contact for assigned clients and build strong, trusted relationships.
• Understand client business objectives, marketing priorities and media requirements.
• Manage client communication, reviews, presentations and regular status updates.
• Proactively identify client needs and opportunities to strengthen the account.

Media Planning & Strategy

• Translate client briefs into clear media strategies and plans aligned to business objectives.
• Develop media recommendations across relevant channels, including digital, social, search, programmatic, video, OOH, print, events and other relevant media.
• Use audience, consumer, market and competitive insights to inform planning.
• Experience in using planning tools such as GWI, reach planner.
• Identify new media opportunities, platforms, partnerships and innovative solutions.

Campaign Execution & Optimization

• Own the campaign lifecycle from briefing and planning through execution, optimization and post-campaign analysis.
• Coordinate with activation, buying, ad operations, analytics and other teams.
• Monitor campaign delivery against agreed KPIs, budgets, timelines and objectives.

Reporting & Insights

• Review campaign performance and translate data into meaningful insights and recommendations.
• Develop client-facing reports, dashboards, presentations and post-campaign analyses.
• Go beyond reporting numbers to explain what happened, why it happened and what should be done next.
• Use analytics and market intelligence to improve future planning and investment decisions.

Commercial & Financial Management

• Own and maintain media plans, budgets and campaign trackers.
• Ensure accuracy across media plans, POs, billing, reconciliations and financial processes.
• Work with internal finance and buying teams to ensure commercial processes are followed.
• Monitor campaign spends and identify potential budget risks or opportunities.

Stakeholder & Team Management

• Coordinate effectively across internal specialist teams, clients and media partners.
• Build strong relationships with publishers, platforms and media owners.
• Manage multiple workstreams simultaneously while maintaining attention to detail.
• Support and mentor junior team members and ensure quality of their deliverables.

Business Growth

• Identify opportunities for account growth, new media solutions and cross-channel opportunities.
• Contribute to new business pitches, strategic proposals and client presentations.
• Stay current with emerging media platforms, technology, consumer behaviour and industry developments.

Location: Bangalore

Brand: Dwa

Time Type: Full time

Contract Type: Permanent

About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work