Manager - Paid Media

Dentsu Media India Private Limited; Pune District; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Sokrati in Pune, part of the dentsu family, is seeking a Performance Marketing Manager to lead paid media campaigns, optimize ROI, and drive client growth. You will own strategy, execution, and reporting across Google, Meta, and programmatic channels.

The role demands 3–5 years of hands-on experience, strong client-facing communication, and the ability to mentor junior teammates in a fast-paced agency setting. This is a full-time on-site position in Pune.

Qualifications

• 3-5 years of hands-on experience in performance marketing with a strong background in Paid Search, Paid Social.
• Proven track record of driving measurable results and successfully managing client accounts.
• Strong communication and client-facing skills with experience presenting to senior stakeholders.
• Expertise in tools such as Google Ads, Meta Ads Manager, Google Analytics, and campaign management platforms (e.g., SA360, DV360).
• Excellent problem-solving, analytical thinking, and project management abilities.

Responsibilities

• Develop and execute performance marketing strategies aligned with client goals.
• Lead end-to-end campaign management across Google, Meta, and programmatic platforms.
• Provide regular reporting and actionable insights to clients and internal teams.
• Manage budgets, bid strategies, and campaign structures for optimal efficiency.
• Foster strong client relationships and coordinate cross-functional collaboration to drive growth.

Skills

Performance marketing

Paid search

Paid social

Client management

Analytics

Education

Bachelor's degree in Marketing

Tools

Google Ads

Meta Ads Manager

Google Analytics

SA360

DV360

Job description

Job Description: We are seeking a strategic, client-focused, and results-driven Performance Marketing Manager to lead and manage key paid media accounts. The ideal candidate will be responsible for driving the performance marketing strategy, overseeing campaign delivery, and ensuring client satisfaction through continuous performance optimization and operational excellence. This role acts as the primary point of contact for clients and plays a critical role in account planning, execution, and growth.

Key Responsibilities:

1. Strategy Development & Execution: Partner with the PPC Director and clients to develop comprehensive performance marketing strategies aligned with business goals.
2. Strategy Development & Execution: Ensure campaigns are executed to plan, meet defined KPIs, and follow best practices across platforms (Google, Meta, Programmatic, etc.).
3. Strategy Development & Execution: Translate client objectives into actionable plans and performance roadmaps.
4. Campaign & Account Management: Lead the day-to-day execution of campaigns including planning, optimization, reporting, and performance tracking.
5. Campaign & Account Management: Maintain accountability for on-time, in-budget delivery of all campaign activities.
6. Campaign & Account Management: Regularly review and improve campaign structures, bid strategies, targeting, and creatives to maximize efficiency.
7. Client Communication & Relationship Management: Act as the subject matter expert (SME) and primary point of contact for clients on performance-related discussions.
8. Client Communication & Relationship Management: Lead weekly and monthly client meetings, performance reviews, and strategic planning sessions.
9. Client Communication & Relationship Management: Build and sustain strong client relationships through proactive communication and delivery excellence.
10. Cross-Functional Collaboration: Work closely with Account Directors to identify and drive account growth opportunities.
11. Cross-Functional Collaboration: Collaborate with Client Servicing and cross-channel teams (SEO, Social, Analytics, Creative) to ensure strategic alignment and integrated delivery.
12. Cross-Functional Collaboration: Share insights and learnings across teams to drive innovation and elevate digital performance maturity.
13. Reporting & Insights: Deliver regular and ad hoc reports with actionable insights that demonstrate campaign impact and opportunities for improvement.
14. Reporting & Insights: Use tools such as Google Analytics, Google Data Studio, and platform-specific dashboards to analyze data and generate recommendations.

Required Skills & Qualifications:

• 3-5 years of hands-on experience in performance marketing with a strong background in Paid Search, Paid Social.
• Proven track record of driving measurable results and successfully managing client accounts.
• Strong communication and client-facing skills with experience presenting to senior stakeholders.
• Expertise in tools such as Google Ads, Meta Ads Manager, Google Analytics, and campaign management platforms (e.g., SA360, DV360).
• Excellent problem-solving, analytical thinking, and project management abilities.
• Ability to mentor junior team members and coordinate cross-functional collaboration.

Preferred Qualifications:

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Certifications in Google Ads, Meta Blueprint, or other media platforms.
• Prior experience in a media agency or digital consultancy.

Location: India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park

Brand: Sokrati

Time Type: Full time

Contract Type: Permanent

About dentsu

For over 120 years, innovation has been a core tenet of our offering - exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way - helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.