Marketing Manager

JobItUs; Navi Mumbai; Sur place; INR 900 000 - 1 100 000; Plein temps

Résumé du poste

JobItUs in Navi Mumbai is seeking a Marketing Manager to lead the marketing department and drive digital strategies. You will oversee brand positioning, lead generation, and campaign analytics, while coordinating with stakeholders to deliver high-quality marketing support.

The role demands strong leadership, 6-9 years of B2B/industrial marketing experience, and a hands-on approach to content, branding, and strategy.

Qualifications

• 6-9 years of experience in B2B/Industrial/Engineering/Manufacturing Marketing.
• Strong team management and project execution skills.
• Hands-on understanding of digital marketing, branding, content strategy, and campaign management.
• Highly creative with an eye for emerging marketing trends and modern communication techniques.
• Excellent planning, stakeholder management, communication, and leadership abilities.

Responsabilités

• Lead the day-to-day operations of the Marketing Department and ensure timely completion of all marketing deliverables- set priorities, review progress, and drive accountability.
• Develop and implement innovative, contemporary digital marketing strategies to strengthen brand positioning, customer engagement, and lead generation- including SEO, SEM, website management, social media, email marketing, marketing automation, and campaign analytics.
• Bring a creative outlook to marketing through modern content formats such as videos, animations, reels, podcasts, customer stories, and interactive campaigns.
• Drive content strategy and ensure regular refresh of brochures, presentations, website content, case studies, product literature, and social media communication.
• Plan and execute exhibitions, product launches, customer events and promotional campaigns.
• Coordinate with internal stakeholders to understand business requirements and ensure timely, high-quality marketing support.
• Manage external agencies, creative partners, printers, photographers, videographers, and other marketing vendors.
• Ensure latest and on-time branding initiatives across platforms- offices/ digital content/ physical literature/ merchandise/ company vehicles, etc. Ensure brand consistency across all customer touchpoints and marketing communication.

Connaissances

Digital marketing

Branding

Content strategy

Campaign management

Stakeholder management

Leadership

Team management

Project execution

SEO/SEM

Outils

Marketing automation

SEO tools

Content management systems

Analytics tools

Description du poste

Job Title : Marketing Manager

Department : Marketing

Reporting To : General Manager

No. of Reportees : 8+

Location : Navi Mumbai

Age Preference : 30+ years

Salary to offer : CTC per annum- upto 10 lacs

JOB DESCRIPTION

• Lead the day-to-day operations of the Marketing Department and ensure timely completion of all marketing deliverables- set priorities, review progress, and drive accountability.
• Develop and implement innovative, contemporary digital marketing strategies to strengthen brand positioning, customer engagement, and lead generation- including SEO, SEM, website management, social media, email marketing, marketing automation, and campaign analytics.
• Bring a creative outlook to marketing through modern content formats such as videos, animations, reels, podcasts, customer stories, and interactive campaigns.
• Drive content strategy and ensure regular refresh of brochures, presentations, website content, case studies, product literature, and social media communication.
• Plan and execute exhibitions, product launches, customer events and promotional campaigns.
• Coordinate with internal stakeholders to understand business requirements and ensure timely, high-quality marketing support.
• Manage external agencies, creative partners, printers, photographers, videographers, and other marketing vendors.
• Ensure latest and on-time branding initiatives across platforms- offices/ digital content/ physical literature/ merchandise/ company vehicles, etc. Ensure brand consistency across all customer touchpoints and marketing communication.

Key Success Metrics

• Timely completion of marketing projects and campaigns.
• Improvement in brand visibility and digital engagement.
• Successful execution of exhibitions and marketing events.
• High stakeholder satisfaction.
• Increased quality and consistency of marketing content.
• Team productivity and adherence to timelines.
• Continuous implementation of innovative marketing initiatives and best practices.

JOB SPECIFICATION

• 6-9 years of experience in B2B/Industrial/Engineering/Manufacturing Marketing.
• Strong team management and project execution skills.
• Hands-on understanding of digital marketing, branding, content strategy, and campaign management.
• Highly creative with an eye for emerging marketing trends and modern communication techniques.
• Excellent planning, stakeholder management, communication, and leadership abilities.