Marketing Manager

OpenText; Mumbai; On-site; INR 1,800,000 - 3,200,000; Full time

Job summary

OpenText is seeking a Partner Marketing Manager for APJ & MEA to own regional partner marketing programs, MDF planning, and ROI tracking across diverse markets. You will collaborate with regional leadership and global teams to localize programs and drive measurable pipeline growth.

The role emphasizes end-to-end MDF management, joint GTM initiatives with regional partners, and strong cross-functional coordination to ensure regional activities align with global strategy.

Qualifications

• Bachelor's degree required in Marketing/Business or related field.
• 8+ years in partner marketing, channel marketing, or MDF/fund management.
• Experience managing MDF program funds, claims, and compliance.
• Experience executing partner programs across multiple countries (APJ/MEA a plus).
• Strong project management and organizational skills with multiple programs.

Responsibilities

• Own regional execution of the global partner marketing strategy for APJ & MEA.
• Manage MDF program end-to-end: fund allocation, claims, compliance, budgeting, ROI.
• Execute joint GTM programs with regional partners (system integrators, resellers, distributors, alliances).
• Build and maintain relationships with partner marketing and channel leads.
• Coordinate with regional Sales, Field Marketing, and central Partner Marketing to align GTM priorities.
• Plan and deliver regional partner campaigns, events, sponsorships, and enablement content.
• Track and report partner marketing performance with data-driven insights.

Skills

Strategic partnership marketing

Project management

Data-driven decision making

Stakeholder management

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Opentext - The Information Company

OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.

AI-First. Future-Driven. Human-Centered.

At OpenText, AI is at the heart of everything we do—powering innovation, transforming work, and empowering digital knowledge workers. We're hiring talent that AI can't replace to help us shape the future of information management. Join us.

YOUR IMPACT

As the Partner Marketing Manager for APJ & MEA at OpenText, you will own the execution of partner marketing programs that drive revenue growth through our partner ecosystem across Asia Pacific, Japan, the Middle East, Africa, and Turkey. This is a hands-on, individual-contributor role responsible for translating OpenText's global partner marketing strategy into regionally relevant programs — with direct ownership of Market Development Funds (MDF) planning, allocation, and performance tracking across the region. You will work closely with the Senior Director of Partner Marketing, regional sales leadership, and field marketing to ensure partner programs are locally activated, funded appropriately, and tied to measurable pipeline outcomes. As a key regional contributor to the Field & Partner Marketing organization, you'll help ensure that global partner marketing strategy lands effectively in APJ & MEA's diverse and fast-growing markets.

What The Role Offers

• Own the regional execution of the global partner marketing strategy, adapting programs to APJ & MEA market dynamics and partner maturity levels.


• Manage the MDF program for APJ & MEA end-to-end: partner fund allocation, claims and compliance, budget tracking, and ROI reporting.


• Execute joint go-to-market programs with strategic regional partners (system integrators, resellers, distributors, and technology alliances) to expand market reach and generate pipeline.


• Build and maintain working relationships with partner marketing and channel leads at key regional partner organizations.


• Coordinate with regional Sales, Field Marketing, and central Partner Marketing/Product Marketing to keep partner engagement aligned with regional GTM priorities.


• Plan and deliver regional partner campaigns, events, sponsorships, and enablement content that support global partner marketing initiatives.


• Track and report on partner marketing performance using data-driven insights, feeding regional results back into the global program.


• Represent OpenText partner marketing at regional partner events, summits, and enablement sessions.

What Do You Need To Succeed

• Bachelor's degree in Marketing, Business, or a related field.


• 8+ years of experience in partner marketing, channel marketing, or MDF/fund management, ideally within the software or technology sector.


• Demonstrated experience managing MDF programs, including fund allocation, claims processes, and compliance tracking.


• Experience executing partner marketing programs across multiple countries or a diverse regional footprint (APJ and/or MEA experience is a plus).


• Strong project management and organizational skills, with the ability to manage multiple partner programs and stakeholders simultaneously.


• Good working knowledge of partner ecosystems, channel dynamics, and joint go-to-market execution.


• Ability to work effectively in a matrixed organization, coordinating with global, regional, and local stakeholders without formal authority over them.


• Working knowledge of partner enablement content, co-marketing program execution, and regional campaign delivery.


• Solid analytical skills, with the ability to turn program data into clear performance reporting and recommendations.

OpenText's efforts to build an inclusive work environment go beyond simply complying with applicable laws. Our Employment Equity and Diversity Policy provides direction on maintaining a working environment that is inclusive of everyone, regardless of culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please contact us at [e-mail]. Our proactive approach fosters collaboration, innovation, and personal growth, enriching OpenText's vibrant workplace.