Marketing Manager

One Point Six Technologies Pvt Ltd; Mumbai; On-site; INR 334,800 - 558,000; Full time

Job summary

One Point Six Technologies Pvt Ltd is seeking a talented Marketing Executive to lead marketing projects at their publishing house. You will be responsible for organizing creative campaigns and promotional events to enhance product recall and author profiling.

The ideal candidate will execute innovative methods to promote books and cultivate customer interest. Responsibilities include overseeing marketing campaigns, assisting authors, managing social media, and organizing events to boost consumer engagement.

Responsibilities

• Oversee and develop marketing campaigns.
• Assist authors with standard marketing activities.
• Work closely with graphic designers to create promotional material.
• Maintain websites and analyze data.
• Connect and grow influencers for products.
• Create pitches for marketing associations.
• Write and proofread creative copy.
• Organize events and product exhibitions.
• Manage campaigns on social media & e-commerce sites.

Job description

We are looking for a talented Marketing Executive to undertake marketing projects at our publishing house. You will organize creative campaigns and promotional events that are aimed at building product-recall as well as author profiling. The ideal candidate must bring forth brilliant execution of techniques and methods to promote our books. The goal is to reach out to the market and cultivate the customer’s interest in our products in ways that strengthen our reach and buzz around the product.

Job Description

• overseeing and developing marketing campaigns
• assisting authors with standard marketing & promotional activities
• working closely with graphic designers to create promotional material
• maintaining websites and looking at data analytics
• Connecting and growing the influencers for the products
• creating pitches for marketing associations with relevant brands for synergy and promotions
• writing and proofreading creative copy
• organising events and product exhibitions and develop consumer engagement
• managing campaigns on social media & e-commerce sites