Marketing Executive

Delibo; Chennai; On-site; INR 400,000 - 600,000; Full time

Job summary

A dynamic marketing firm in Chennai is seeking an experienced Marketing Executive with a minimum of 2 years in relevant roles. The candidate should have strong communication and analytical skills, driving successful marketing campaigns while managing various digital channels. The role involves assisting in strategy development, performing market research, and collaborating with teams to enhance branding efforts. The firm encourages creativity and adaptability, offering opportunities to contribute significantly to marketing initiatives.

Qualifications

• Minimum 2 years of relevant experience in marketing.
• Strong understanding of digital marketing channels and tools.
• Ability to multitask and manage projects under tight deadlines.

Responsibilities

• Assist in developing and implementing marketing strategies.
• Conduct market research to identify consumer trends.
• Create and manage content for digital marketing channels.
• Monitor and analyze the performance of marketing campaigns.

Skills

Communication skills

Analytical skills

Digital marketing knowledge

Creative thinking

Team collaboration

Education

Bachelor’s degree in Marketing or related field

Tools

Microsoft Office suite

Marketing analytics tools

Job description

We are seeking a dynamic and experienced Marketing Executive with a minimum of 2 years of relevant experience to join our team. The ideal candidate will be passionate about marketing, possess strong communication and analytical skills, and demonstrate a track record of driving successful marketing campaigns.

Responsibilities

• Assist in developing and implementing marketing strategies to promote products/services.
• Conduct market research to identify consumer trends, preferences, and competitor activities.
• Create and manage content for digital marketing channels, including social media, websites, and email campaigns.
• Collaborate with internal teams to coordinate marketing efforts and ensure consistency in branding and messaging.
• Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.
• Assist in organizing and executing promotional events, trade shows, and exhibitions.
• Engage with customers through various channels to gather feedback and improve marketing strategies.
• Stay updated on emerging trends, technologies, and best practices in digital marketing.
• Assist in preparing marketing materials, presentations, and reports for internal and external stakeholders.
• Support the marketing manager in executing special projects and initiatives.

Requirements

• Bachelor’s degree in Marketing, Communications, or related field.
• Previous experience in marketing roles, preferably in a similar industry.
• Strong understanding of digital marketing channels and tools.
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Proficiency in Microsoft Office suite and marketing analytics tools.
• Ability to multitask and manage projects effectively under tight deadlines.
• Strong attention to detail and organizational skills.
• Team player with the ability to collaborate across departments.
• Adaptability and willingness to learn new skills.