Marketing Manager

intensiveQ Critical Care Team LLP; India; On-site; INR 700,000 - 1,100,000; Full time

Job summary

intensiveQ Critical Care Team LLP in India is seeking a Marketing Manager to develop and execute strategies that strengthen the brand and support patient and stakeholder engagement. The role is full-time and on-site in Villupuram.

You will plan campaigns, manage digital and offline initiatives, coordinate with clinical and administrative teams, conduct market research, analyze performance, and prepare reports to optimize outreach and resource allocation.

Qualifications

• Bachelor's degree required with marketing focus.
• Experience in healthcare or hospital setting preferred but not mandatory.

Responsibilities

• Plan and execute marketing campaigns across digital and offline channels.
• Coordinate with clinical and administrative teams to highlight services.
• Conduct market research and analyze performance metrics.
• Prepare reports to optimize outreach and allocate resources.
• Oversee content creation and manage external partners and vendors.

Skills

Marketing strategy

Campaign planning

Brand positioning

Communication

Writing

Presentation

Collaboration

Project management

Market research

Analytics

Education

Bachelor's degree in Marketing, Business, Communications, or related field

MBA or advanced qualification an advantage

Tools

CRM software

Marketing automation tools

Office software (Excel/PowerPoint)

Job description

Company Description

intensiveQ Critical Care Team LLP operates within Apollo Main Hospital’s most advanced and specialized Critical Care Unit, bringing together professionals from multiple disciplines to deliver world-class intensive care.

Role Description

The Marketing Manager is a full-time, on-site role based in Villupuram, responsible for developing and executing marketing strategies that strengthen intensiveQ’s brand and support patient and stakeholder engagement.

Day-to-day tasks include planning and implementing campaigns, managing digital and offline marketing initiatives, and coordinating with clinical and administrative teams to highlight key services and achievements.

The role involves conducting market research, analyzing performance metrics, and preparing reports to optimize outreach efforts and resource allocation.

The Marketing Manager will also oversee marketing content creation, maintain relationships with external partners and vendors, and ensure consistent, ethical, and compliant communication across all channels.

Qualifications

• Demonstrated skills in marketing strategy, campaign planning, and brand positioning.
• Strong communication, writing, and presentation skills for internal and external stakeholders.
• Ability to collaborate effectively with multidisciplinary teams and manage multiple projects simultaneously.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced qualifications are an advantage.
• Prior experience in healthcare, hospital, or service-based industries is preferred but not mandatory.
• Proficiency in standard office and marketing software; familiarity with CRM or marketing automation tools is beneficial.
• Strong organizational skills, attention to detail, and a commitment to ethical, patient-centered messaging.