Marketing Manager

Discovery Motors; Gurugram District; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Discovery Motors in Gurugram is seeking a Marketing Manager to lead and optimize marketing initiatives for our automobile dealership. You will drive campaigns to boost vehicle sales and service footfall, while coordinating with OEM teams and organizing customer events to elevate brand presence.

The role requires strong digital marketing and leadership skills, with a track record in dealership marketing, branding, and customer engagement.

Qualifications

• 6-10 years of experience in automobile marketing.
• Strong knowledge of digital marketing and lead management.
• Experience in dealership marketing, branding, and customer engagement.
• Excellent communication and team management skills.

Responsibilities

• Plan and execute marketing campaigns to drive vehicle sales and service footfall.
• Manage digital marketing activities, including social media, Google Ads, and lead generation campaigns.
• Coordinate with OEM marketing teams for brand promotions and campaigns.
• Organize events, roadshows, product launches, and customer engagement activities.
• Monitor marketing budgets and campaign ROI.
• Develop local marketing strategies to increase dealership visibility and market share.
• Analyse market trends, competitor activities, and customer insights.

Skills

Digital marketing

Lead management

Branding

Communication

Team management

Tools

Google Ads

Google Analytics

Job description

Job Title: Marketing Manager
Industry: Automobile Dealership (Passenger Vehicles)

Key Responsibilities:

• Plan and execute marketing campaigns to drive vehicle sales and service footfall.
• Manage digital marketing activities, including social media, Google Ads, and lead generation campaigns.
• Coordinate with OEM marketing teams for brand promotions and campaigns.
• Organize events, roadshows, product launches, and customer engagement activities.
• Monitor marketing budgets and campaign ROI.
• Develop local marketing strategies to increase dealership visibility and market share.
• Analyse market trends, competitor activities, and customer insights.

Requirements:

• 6-10 years of experience in automobile marketing.
• Strong knowledge of digital marketing and lead management.
• Experience in dealership marketing, branding, and customer engagement.
• Excellent communication and team management skills.