Marketing & Lead Generation Specialist (Software)

Tech Turmeric IT Services; Mumbai Suburban; Remote; INR 800,000 - 1,200,000; Full time

Benefits offered by this job

Commission-based pay

Remote work

Performance rewards

Job summary

Tech Turmeric IT Services in India is seeking a Marketing & Lead Generation Specialist to drive growth for software solutions. You will build a robust B2B pipeline from home, using multi-channel outreach and strong value messaging.

The role rewards a commission-heavy structure with a competitive base so top performers can significantly increase earnings. 5–10 years of software marketing experience is preferred.

Qualifications

• 5–10 years of experience in software marketing/lead generation.
• Ability to work remotely and manage own schedule to hit targets.
• Ability to articulate technical benefits to business owners and executives.

Responsibilities

• Lead Generation: identify and engage potential clients for software projects and products.
• Multi-Channel Outreach: use LinkedIn, cold calling, marketing, and networking to build pipeline.
• Market Positioning: communicate value proposition to target industries.
• Qualification: vet leads to match ideal client profile.
• Reporting: track and report on lead gen metrics and campaign performance.

Skills

Lead generation

Remote work

Self-starter

Education

Graduate (B.B.A, B.Com, B.Sc, B.Tech/B.E)

Tools

LinkedIn

Job description

Marketing & Lead Generation Specialist (Software)

Job Description: Marketing & Lead Generation Specialist (Software)

We are seeking a high-energy, results-driven Marketing & Lead Generation Specialist to drive growth for our suite of custom software solutions and ready-to-use software products. This is a performance-focused role designed for a seasoned professional who excels at opening doors and building a robust sales pipeline.

The Role

Your primary objective is to identify and qualify high-value leads for our software services and products. You will have the autonomy to develop and execute your own lead generation strategies to connect with decision-makers in the B2B space.

Employment Type: Full-Time / Contract (Remote/Work From Home)

Compensation: Competitive Base Salary + High-Incentive Commission Structure

Experience Required: 5 to 10 years in Software Marketing/Lead Generation

Key Responsibilities

• Lead Generation: Proactively identify and engage potential clients for custom software development projects and off-the-shelf software products.
• Multi-Channel Outreach: Utilize LinkedIn, cold calling, marketing, and networking to build a steady pipeline of prospects.
• Market Positioning: Clearly communicate the value proposition of our software solutions to target industries.
• Qualification: Vet incoming leads to ensure they meet our ideal client profile before handing them off to the technical/sales team.
• Reporting: Track and report on lead generation metrics, conversion rates, and campaign performance.

Who You Are

• The Industry Veteran: You have a minimum of 5 to 10 years of experience specifically in marketing software (SaaS, Custom ERP/CRM, or specialized business tools).
• Self-Starter: You are comfortable working independently from home and managing your own schedule to hit targets.
• Skilled Communicator: You can articulate complex technical benefits in a way that resonates with business owners and executives.
• Goal-Oriented: You are motivated by a commission-heavy structure and thrive on closing the lead.

What We Offer

• Location Independence: 100% remote work-work from anywhere.
• Performance Rewards: A generous commission structure that ensures your hard work is directly reflected in your earnings.
• Inclusion: We value expertise above all else. There is no age, education, or gender bar for this position. If you can generate quality leads, we want to talk to you.

• Experience

  5 - 10 Years

• No. of Openings

  1

• Education

  Graduate (B.B.A, B.Com, B.Sc, B.Tech/B.E)

• Role

  Marketing & Lead Generation Specialist

• Industry Type

  IT-Hardware & Networking

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Other

• Work Location Type

  Work from Home