Marketing Head - Luxury / Private Wealth

Intellectual Capital HR Consulting Pvt. Ltd.; Nagpur District; Presencial; INR 4 000 000 - 7 000 000; Tempo integral

Resumo da oferta

Intellectual Capital HR Consulting Pvt. Ltd. in Bangalore seeks a hands-on Marketing Head to lead 360-degree brand positioning and client acquisition for UHNI and HNI audiences.

This on-site role requires strong multi-channel campaign leadership and premium content storytelling. The ideal candidate will have 10+ years of marketing leadership, a full-stack skill set across content, PR and performance marketing, and deep knowledge of luxury consumer behaviour and premium media channels.

Qualificações

• 10+ years of core marketing leadership.
• Full-stack marketer with expertise in strategic content, PR and performance-driven digital.
• Deep understanding of UHNI and HNI buying psychology, luxury consumer behaviour and premium media channels.

Responsabilidades

• 360-degree brand and digital strategy: lead multi-channel campaigns for UHNI/HNI clients focusing on brand equity and client acquisition.
• Content engine and storytelling: oversee premium content across thought leadership, luxury brand narratives, market insights and video.
• Performance and digital marketing: manage SEO, paid advertising and social channels while upholding brand prestige and compliance.
• Experiential marketing and PR: organize exclusive private events, luxury showcases, brand collaborations and press relations.
• Lead generation and alignment: collaborate with senior leadership and client advisors to build automated, high-touch lead-nurturing pipelines.

Descrição da oferta de emprego

A multi-family office is hiring a hands-on Marketing Head to lead 360-degree brand positioning and client acquisition, engaging HNI and UHNI audiences.

Key responsibilities:

• 360-degree brand and digital strategy: build and run multi-channel campaigns tailored to UHNI and HNI clients, driving brand equity, trust and client acquisition
• Content engine and storytelling: lead premium content creation across editorial thought leadership, luxury brand narrative, market insight and video
• Performance and digital marketing: own SEO, performance advertising and social channels while holding brand prestige and compliance standards
• Experiential marketing and PR: run exclusive private events, luxury showcases, brand collaborations and press relations
• Lead generation and alignment: work with senior leadership and client advisors to build automated, high-touch lead-nurturing pipelines

Industry preference: luxury products and services, private wealth, premium banking, high-end real estate or premium hospitality.

Candidate profile: 10+ years of core marketing leadership. A full-stack marketer combining strategic content, PR and performance-led digital rather than a specialist in a single lane. Deep read on UHNI and HNI buying psychology, luxury consumer behaviour and premium media channels.

NOTE FOR APPLICANTS: this role is fully on-site in Bangalore, Monday to Friday. There is no hybrid or remote option. Candidates from other cities must be open to relocation.