Marketing Executive (m/ f/ d)

SmartRecruiters, Inc.; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Variosystems in Bengaluru, India is seeking a Marketing Coordinator to support regional marketing campaigns, events, and CRM initiatives.

You will coordinate customer visits, partner meetings, and trade shows, manage CRM data, and prepare reports to support business decisions.

Qualifications

• Bachelor's degree in Marketing or related field.
• 3-4 years in marketing coordination, event management, or CRM roles.
• Experience supporting B2B marketing is preferred.
• Trade shows and customer engagement experience is advantageous.
• Excellent verbal and written English communication.
• Experience supporting marketing campaigns and events.
• Strong event planning and coordination skills.
• Proficiency in CRM systems and database management.
• Strong analytical and reporting capabilities.
• Excellent communication and stakeholder management skills.
• Attention to detail and multi-project management.
• Proficiency in Microsoft Office, especially Excel and PowerPoint.

Responsibilities

• Support the execution of marketing campaigns and regional initiatives.
• Coordinate customer visits, partner meetings, and events.
• Plan and execute trade shows, exhibitions, and industry events.
• Manage event logistics, vendor coordination, registrations and comms.
• Prepare and maintain customer and prospect databases from trade shows and sources.
• Maintain CRM records and track interactions and activities.
• Assist in marketing reports, dashboards and basic analytics.
• Ensure timely data collection for management reporting.
• Support QBRs with data prep and coordination.
• Assist regional teams with ad-hoc marketing and business development.

Skills

Marketing coordination

Event management

CRM administration

Data analytics

Stakeholder management

Communication

Excel

PowerPoint

B2B marketing

Education

Bachelor's degree in Marketing

Tools

CRM software

Excel

PowerPoint

Job description

Variosystems develops and manufactures electronic solutions for industries where reliability is critical - including Medtech & Life Science, Industrial & Automation, Aerospace & Defence and Smart Infrastructure & Environment. As a long-term strategic partner to innovators and market leaders, we offer services along the entire value chain, from concept and engineering to validated assemblies and global production. Across our global network, more than 2,800 people work together to transform ideas into reliable electronic systems.

Job Description

Marketing & Event Coordination

• Support the execution of marketing campaigns and initiatives in collaboration with regional marketing teams.
• Coordinate customer visits, partner meetings, and business events.
• Plan and execute trade shows, exhibitions, industry events, and internal business meetings.
• Manage event logistics, vendor coordination, registrations, and communications.
• Prepare and maintain customer and prospect databases from trade fairs, industry associations, and marketing sources.

CRM Management & Analytics

• Maintain accurate and up-to-date records in CRM systems.
• Track customer interactions, marketing activities, and event participation.
• Support database management and lead tracking activities.
• Assist in preparing marketing reports, dashboards, and basic business analytics.
• Ensure timely and accurate data collection for management reporting.

Business & Sales Support

• Support customer Quarterly Business Reviews (QBRs) through data preparation and coordination.
• Assist with business reporting requirements and performance tracking.
• Support regional teams with ad-hoc marketing and business development initiatives.

Qualifications

• Bachelor's Degree in Marketing, or a related field.
• 3-4 years of experience in marketing coordination, event management, CRM administration, or related roles.
• Experience supporting B2B marketing activities is preferred.
• Familiarity with trade shows, industry events, and customer engagement programs is advantageous.
• Excellent verbal and written communication skills in English.
• Experience supporting marketing campaigns and events.
• Strong event planning and coordination skills.
• Proficiency in CRM systems and database management.
• Strong analytical and reporting capabilities.
• Excellent communication and stakeholder management skills.
• High attention to detail and ability to manage multiple projects simultaneously.
• Proficiency in Microsoft Office, particularly Excel and PowerPoint.

Additional Information

• Flat hierarchies, direct communication, and a backbone of integrity, courage, responsibility.
• A fast-moving environment where momentum is not lost in approval loops.
• Collaborate with colleagues and customers across countries, industries, and perspectives.
• A workplace shaped by technology, curiosity, and continuous improvement.
• Challenges with scale, depth, and enough complexity to keep you learning.

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