Marketing Executive - Dehradun

Toprankers; Dehradun; On-site; INR 240,000 - 420,000; Full time

Benefits offered by this job

Fixed salary

Performance-based incentives

Learning exposure across marketing and admissions

Learning exposure

Job summary

A leading education company is looking for a Marketing Executive in Dehradun to enhance their on-ground presence. The selected candidate will focus on school and college outreach, local marketing activities, and lead generation. Responsibilities include building relationships with educational institutions and executing marketing campaigns. The ideal candidate should have 1–4 years of field marketing experience, strong communication skills, and own a two-wheeler. This position offers a fixed salary plus performance-based incentives.

Qualifications

• 1–4 years of experience in field marketing, education sales, or institutional outreach.
• Own a two-wheeler (bike) with a valid license.
• Excellent communication skills; Hindi required, basic English preferred.

Responsibilities

• Build relationships with schools, colleges, and coaching institutes.
• Execute local marketing campaigns and generate leads.
• Ensure brand visibility in key student hotspots.
• Reporting & Coordination: maintain outreach reports and trackers; liaise with Centre Head and central marketing teams.

Skills

Strong communication skills

Local network with educational institutions

Ability to execute marketing campaigns

Networking

Job description

Job Title: Marketing Executive

Location

Dehradun, Uttarakhand

Experience

1–4 Years

Employment Type

Full-time

About Toprankers

Toprankers is one of India’s leading education companies, helping students prepare for top exams like CLAT, CAT, IPMAT, Judiciary, CUET, and other career-focused programs through high-impact offline and online learning ecosystems.

Role Overview

We are looking for a highly energetic and execution-oriented Marketing Executive to strengthen Toprankers’ on-ground presence in Dehradun. The role focuses on school and college outreach, lead generation, local marketing activities, and relationship building with educational institutions.

This is a field-intensive role requiring strong communication skills, ownership mindset, and local area familiarity.

Key Responsibilities

• School & College Outreach: Build and maintain strong relationships with schools, colleges, coaching institutes, and education counselors; conduct regular visits to schools and colleges for seminars, workshops, and career guidance sessions; branding activities and student engagement drives; coordinate with academic teams for demo classes and counselling sessions.
• On-Ground Marketing & Lead Generation: Execute local marketing campaigns including flyers, standees, posters, and banner placements; event marketing, education fairs, and student meets; generate high-quality student leads and ensure timely handover to the counselling team; track daily outreach activity and conversions.
• Brand Visibility & Partnerships: Identify and activate local partnerships (hostels, libraries, cafes, PGs, bookstores, etc.); ensure Toprankers’ brand presence is strong across key student hotspots in Dehradun; represent Toprankers professionally in all external interactions.
• Reporting & Coordination: Maintain outreach reports, lead data, and activity trackers; coordinate closely with Centre Head, counselling, and central marketing teams; provide market insights, competitor activity, and student feedback.

Desired Candidate Profile

• Experience: 1–4 years in field marketing, education sales, or institutional outreach.
• Mandatory: Own two-wheeler (bike) with valid license.
• Strong local network with schools and colleges in Dehradun is a big plus.
• Excellent communication skills (Hindi required; basic English preferred).
• Comfortable with extensive fieldwork and daily travel.
• Highly disciplined, self-driven, and result-oriented.

What We Look For

• Strong execution mindset – ability to get things done on ground.
• High energy, resilience, and comfort with targets.
• Professional conduct and student-first attitude.
• Willingness to work weekends during events and peak admission seasons.

What We Offer

• Fixed salary + performance-based incentives.
• Opportunity to work with a nationally recognised education brand.
• High ownership role with direct impact on centre growth.
• Learning exposure across marketing, admissions, and student engagement.