Marketing Executive

Codigix Infotech; Pimpri-Chinchwad; Sur place; INR 450 000 - 650 000; Plein temps

Résumé du poste

Codigix Infotech Pvt. Ltd. in Pimpri, Pune seeks a Marketing Executive to develop and execute strategies for lead generation and client acquisition in healthcare and digital marketing.

You will plan campaigns across social media and email, coordinate with cross-functional teams, analyze results, and help grow the brand and business.

Qualifications

• 3 years of experience in healthcare marketing or digital marketing.
• Experience in marketing hospitals, clinics, healthcare services, or digital marketing solutions.
• Good understanding of digital marketing channels, lead generation, and customer acquisition.
• Strong communication, presentation, negotiation, and interpersonal skills.
• Ability to conduct market research and identify prospective clients.
• Proficiency in MS Office and Google Workspace.
• Strong follow-up skills and relationship management.

Responsabilités

• Develop and execute marketing strategies to generate leads, acquire clients, and increase brand awareness.
• Plan and manage digital marketing campaigns across social media, email, and other online channels.
• Identify and approach potential clients, particularly hospitals, clinics, and healthcare professionals.
• Coordinate with internal teams for campaign execution, content development, and marketing activities.
• Monitor campaign performance, analyse metrics, and prepare reports.
• Support brand-building initiatives and client acquisition strategies.
• Collaborate with SEO, social media, content, and design teams to ensure campaign delivery.
• Achieve assigned marketing targets and contribute to business growth.

Connaissances

Healthcare marketing

Digital marketing

Lead generation

Client acquisition

Communication skills

Market research

Marketing reporting

Formation

Bachelor's degree in Marketing, Business Administration, Communications, or related field

Outils

CRM tools

Digital advertising platforms

Marketing analytics

Description du poste

Job Title: Marketing Executive

Company Name: Codigix Infotech Pvt. Ltd.
Job Location: Pimpri, Pune
Experience: 3+ Years
Employment Type: Full-Time
Industry Preference: Healthcare Marketing / Digital Marketing

Key Responsibilities

• Develop and execute marketing strategies to generate leads, acquire clients, and increase brand awareness.
• Plan and manage digital marketing campaigns across social media, email marketing, and other online channels.
• Identify and approach potential clients, particularly hospitals, clinics, healthcare professionals, and businesses.
• Coordinate with internal teams for campaign execution, content development, and marketing activities.
• Conduct market research, competitor analysis, and identify new business opportunities.
• Manage client relationships, follow-ups, presentations, and marketing communications.
• Monitor campaign performance, analyse marketing metrics, and prepare reports.
• Support brand-building initiatives, promotional activities, and client acquisition strategies.
• Collaborate with SEO, social media, content, and design teams to ensure effective campaign delivery.
• Achieve assigned marketing targets and contribute to overall business growth.

Required Skills & Qualifications

• 3 years of experience in healthcare marketing or digital marketing.
• Experience in marketing hospitals, clinics, healthcare services, or digital marketing solutions will be an advantage.
• Good understanding of digital marketing channels, lead generation, and customer acquisition.
• Strong communication, presentation, negotiation, and interpersonal skills.
• Ability to conduct market research and identify prospective clients.
• Proficiency in MS Office, Google Workspace, and marketing reporting tools.
• Strong follow-up skills, target orientation, and relationship management abilities.
• Ability to work independently and coordinate effectively with cross-functional teams.

Preferred Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Experience in healthcare, hospital, clinic, agency, or B2B marketing.
• Familiarity with CRM tools, digital advertising platforms, and marketing analytics.