Marketing Executive

ACURA SOLUTIONS LTD; Mumbai; On-site; INR 400,000 - 600,000; Full time

Job summary

ACURA SOLUTIONS LTD in Mumbai, Maharashtra, is seeking a Marketing Executive to design and execute strategies that strengthen our brand presence and drive audience engagement. You will be a creative thinker with a solid background in content writing and marketing analytics.

You will craft copy for social media, email, and website content, analyze dashboards to measure campaign performance, and collaborate with cross-functional teams to optimize campaigns using AI tools and the latest industry

Qualifications

• Proven content writing and copywriting experience.
• Strong grasp of content marketing principles.
• Experience with marketing dashboards and analytics.
• Familiarity with AI tools for marketing.
• Excellent communication and collaboration skills.

Responsibilities

• Develop and implement content marketing strategies to boost brand awareness.
• Create compelling copy for social media, emails, and websites.
• Analyze campaign performance using dashboards and analytics.
• Collaborate with cross-functional teams to align marketing efforts.
• Manage and optimize marketing campaigns with AI tools.

Skills

Content writing

Copywriting

Marketing analytics

AI tools

Collaboration

Project management

Tools

Marketing dashboards

Analytics tools

AI tools for marketing

Job description

We are seeking a dynamic Marketing Executive to join our team in Maharashtra. The ideal candidate will be responsible for developing and executing marketing strategies that enhance our brand presence and drive engagement. This role requires a creative thinker with a strong background in content writing and marketing analytics, who can effectively manage campaigns and utilize AI tools to optimize performance.

Key Responsibilities

• Develop and implement content marketing strategies to increase brand awareness and customer engagement.
• Create compelling copy for various marketing channels, including social media, email, and website content.
• Analyze marketing reports and dashboards to assess campaign performance and make data-driven decisions.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts.
• Manage and optimize marketing campaigns using AI tools to enhance efficiency and effectiveness.
• Stay updated on industry trends and best practices to continuously improve marketing strategies.

Required Skills

• Proven experience in content writing and copywriting.
• Strong understanding of content marketing principles and strategies.
• Proficiency in using marketing dashboards and analytics tools.
• Familiarity with AI tools for marketing purposes.
• Excellent communication and collaboration skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.