Marketing Executive

ESP Engineered; Ernakulam; On-site; INR 300,000 - 500,000; Full time

Benefits offered by this job

Fixed salary

TA

Incentives

Standardised insurance policies

Job summary

ESP Engineered in Ernakulam, Kerala is seeking a Talented Education Marketing Executive to develop and implement marketing strategies that promote educational programs. The role involves market research, content creation, and outreach to students and educational professionals. Candidates should have a Bachelor’s degree and some experience in marketing within the education sector. The position offers a fixed salary, TA, incentives, and standardized insurance policies.

Qualifications

• Minimum of 0-1 years of experience in marketing, preferably in the education sector.
• Proven track record of successful marketing campaigns and projects.

Responsibilities

• Meet and exceed designated leads targets within the specified region.
• Generate a robust database by reaching out to relevant sources.
• Conduct meetings to build and enhance business relationships.
• Execute various marketing activities to promote educational offerings.
• Organise and conduct seminars in schools and local areas.
• Effectively generate leads through various activities.
• Interact regularly with students and parents for inquiries.
• Liaise with local institutions for collaborative opportunities.

Skills

Strong written and verbal communication skills

Proficiency in digital marketing tools

Creative thinking and problem-solving

Project management skills

Ability to work independently

Education

Bachelor’s degree in Marketing, Communications, Business

Advanced degree or certifications in Marketing or Education Management

Tools

Google Analytics

SEO tools

Social media management tools

Job description

Be A Part Of Emversity - An Education That Earns

The Who

We are looking for a Talented Education Marketing Executive to join our dynamic team. The Education Marketing Executive is responsible for developing and implementing marketing strategies that promote educational programs, institutions, or services. This role involves market research, content creation, digital marketing, and outreach to target audiences such as students, parents, and educational professionals.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Advanced degree or certifications in Marketing or Education Management is a plus.
• Minimum of 0-1 years of experience in marketing, preferably in the education sector.
• Proven track record of successful marketing campaigns and projects.

Skills

• Strong written and verbal communication skills.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools).
• Creative thinking and problem‑solving abilities.
• Excellent organizational and project management skills.
• Ability to work independently and as part of a team.
• Should be comfortable working on Sundays as well.

The What

Key Responsibilities

• Achieve Targets: Meet and exceed designated leads targets within the specified region.
• Database Generation: Generate a robust database by reaching out to schools, colleges, RWAs and other relevant sources.
• Client Engagement: Conduct meetings with Principals, Coordinators, and Management Personnel to build and enhance business relationships.
• Marketing Activities: Execute various marketing activities within the assigned region to promote our educational offerings.
• Seminars and Events: Organise and conduct seminars in schools, open seminars in town, and residential apartments (townships).
• Lead Generation: Effectively generate leads through seminars in schools, local tuition centres, seminars in town, and residential apartments (townships).
• Stakeholder Interaction: Interact regularly with students and parents, addressing inquiries and providing information about our educational programs.
• Local Collaboration: Liaise with local institutions such as schools to explore collaborative business opportunities.

Benefits

• Fixed salary + TA + incentives.
• Standardised insurance policies.