Marketing Communications Specialist

Mouser; Bengaluru; On-site; INR 500,000 - 800,000; Full time

Job summary

Mouser in Bengaluru, Karnataka is looking for a Marketing Specialist to manage media buying and analyze market trends. You will identify opportunities and develop best practices for media planning, ensuring efficient media deals.

The ideal candidate should have a Bachelor’s Degree in Marketing, strong negotiation skills, and experience in data analysis. Excellent communication skills are essential for success in this role.

Qualifications

• Experience in media buying and marketing.
• Ability to analyze data and report findings.
• Strong negotiation skills to secure media deals.

Responsibilities

• Identify unique media buying opportunities.
• Monitor market trends and consumer reactions.
• Develop best practices for media planning and buying.

Skills

Media buying

Data analysis

Strong negotiation

Communication skills

Education

Bachelor’s Degree in Marketing or equivalent

Job description

This is a summary of the primary accountabilities and requirements for this position. The company reserves the right to modify or amend accountabilities and requirements at any time at its sole discretion based on business needs. Any part of this job description is subject to possible modification to reasonably accommodate individuals with disabilities.

• Identifies unique media buying opportunities. Makes decisions regarding spending levels and placement tactics with the supervision of the Marketing Manager.
• Monitors the media marketplace to stay abreast of trends, identifies opportunities and emerging issues, and understands new technologies and consumer reaction.
• Develops best practices for media planning and buying process, competitive media analysis, medical cost and performance benchmarks, and media effectiveness. Sets and monitors media cost and performance benchmarks.
• Ensures strong negotiations resulting in breakthrough, efficient and effective media deals.
• Provides administrative support to the Marketing Department and works closely with the regional Finance department.
• Coordinates collation of data from Marketing activities, creation, and maintenance of departments’ spreadsheet & PowerPoint Presentations.
• Coordinates and supports media PO creation or updates.
• Analysis of spreadsheets and other forms of data. Reporting analyzed data to department management daily, monthly, quarterly, and annually.
• Process purchase orders for departments and ensure that bills are coded accurately and delivered to the Finance department in a timely and prompt manner. Monthly bill reconciliation is also completed accurately and within the deadline.
• Collate and send the supplier banners for supplier approvals on time.
• Completes special projects and other duties as assigned, with quality results, while adhering to the timeline given by management.
• Experience in handling expenses and an affinity with financial concepts would be a plus.
• Experience in implementing and processing high volumes of deadline-sensitive activities.
• Excellent verbal and non-verbal communication and telephone etiquette.
• Bachelor’s Degree in a Marketing or equivalent discipline.