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Walplast Products in India seeks an experienced Channel/Project Sales leader to drive growth for Walplast tile adhesives. You will lead market penetration, engage dealers, builders, contractors, and architects, and shape the sales strategy across channels.
The successful candidate brings 8+ years in channel or project sales, preferably in tile adhesives, with a strong network and strategic outlook to expand Walplast's market presence.
Customer and Market Insights: Develop an in-depth understanding of customer and influencer preferences in the assigned market, analyze competition offerings versus our offerings, and formulate actionable strategies to create a sustainable competitive advantage for brand Walplast.
Market Penetration and Coverage: Ensure that Walplast (Tile Adhesives) gains traction in the market through aggressive market coverage (reach & penetration). Communicate product quality to clients, trade, builders, contractors, applicators, and architects through repeated product presentations and demonstrations.
Dealer Support and Inventory Management: Convince and enable channel partners to invest in and maintain appropriate inventory levels of Walplast (Tile Adhesive) and allied products by creating awareness and demand through influencers and client activation.
Sales Strategy: Maintain sales volume, product mix, and selling price by staying current with supply and demand, changing trends, economic indicators, and competitors.
8+ years of experience in Channel Sales or Project Sales, preferably from the Tile Adhesives and range of TA industry.