Manager - Paid Media

Merkle Italia; India; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

Iprospect, a dentsu brand, in Gurugram is seeking a hands-on SEM/PPC professional to implement and optimize paid search campaigns in line with our client strategy, aiming to meet and exceed performance targets.

You will handle day-to-day campaign setup and optimization, liaise with vendors, interpret performance reports to deliver actionable insights, and coach junior staff while building strong relationships within the client services team.

Qualifications

• Are a tech Graduate/MBA with an experience of 3 - 5 years in Search Engine Marketing (SEM)/Paid Search (PPC) & Paid Social Strategy
• Have hands on knowledge of Facebook Business Manager, Google Analytics, Google Adwords and experience in planning and managing the advertising spends with clients over last 3 years.
• Have team handling experience for a year.
• Advanced excel and Microsoft office skills.
• Advanced certification for Adwords, DBM Fundamentals exam, Facebook Blueprint etc
• Have excellent problem-solving and analytical skills and impeccable business judgment.
• Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.

Responsibilities

• Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff
• Liaises with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
• Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
• Coaches and develops junior staff, supervising their projects and day to day activities
• Builds strong relationships across client services team and with client

Skills

SEM/PPC experience

Team handling

Analytical skills

Communication skills

Excel/MS Office

Education

MBA or technical degree

3-5 years SEM/PPC exposure

Tools

Facebook Business Manager

Google Analytics

Google Ads (AdWords)

Job description

Job Description

The purpose of this role is to implement and execute Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.

Key Responsibilities

• Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff
• Liaises with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
• Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
• Coaches and develops junior staff, supervising their projects and day to day activities
• Builds strong relationships across client services team and with client

Qualifications

• Are a tech Graduate/MBA with an experience of 3 - 5 years in Search Engine Marketing (SEM)/Paid Search (PPC) & Paid Social Strategy
• Have hands on knowledge of Facebook Business Manager, Google Analytics, Google Adwords and experience in planning and managing the advertising spends with clients over last 3 years.
• Have team handling experience for a year.
• Advanced excel and Microsoft office skills.
• Advanced certification for Adwords, DBM Fundamentals exam, Facebook Blueprint etc
• Have excellent problem-solving and analytical skills and impeccable business judgment.
• Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.

Location: Gurugram

Brand: Iprospect

Time Type: Full time

Contract Type: Permanent

About dentsu

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work